CRA eJournal
Meeting and Event News

Join CRA Members for a Makita Reno factory tour on Monday, July 18, from 10 a.m. to 2 p.m.
New Distribution Center: The new facility is located on nearly 50 acres of land, with 600,000 square feet of warehouse space that is fully equipped with operational capabilities.
New Training Center: The new facility also includes a detached 28,000-square-foot state-of-the-art training center. Makita trainers can utilize adjacent outdoor space equipped with infrastructure to run Makita’s expanding line of outdoor power equipment.
EPIC Brokers
Rental Center News

The Equipment Guys
Aaron Kellums
5756 Cornerstone Drive
Riverbank, CA 95367
CRA’s next 4th Wednesday Rental Workshop will take place via Zoom on June 22 from 2:30 to 4 p.m. A workshop titled “Increasing Dingo ROI with Attachments” will be presented by Jason White from Toro. The training will go over all of the available Dingo attachments that Toro offers. A few of the more popular attachments will be highlighted to include videos, while a discussion of specific market revenue opportunities and ROI will follow.

Training for this FREE MEMBER BENEFIT runs for an hour and is followed by a Q&A session. Participants will also have a chance to win a $50 Amazon gift card during the raffle held at the end of the workshop.
CRA’s 2023 Equipment and Party Rental Tradeshow will be back at the South Point Hotel & Convention Center. Visit for complete Rental Rally Tradeshow information. 
Click here to see who has signed up to exhibit!

CRA members, their employees and their college-age children are all eligible to apply for an RSIF Scholarship. Every student can use a helping hand. Perhaps you are considering continuing your education or would like to attend a trade or certificate program that will enhance your job skills. One of the missions of RSIF is to promote education in the rental industry, and that applies to adult students of all ages and at many levels. Complete the application and return it to CRA by June 30.

There’s a better than 1 in 3 chance that if an employee has an injury, it will be during their first year on the job. That’s according to the 2022 Injury Impact Report just released by The Travelers Companies Inc., the nation’s largest workers' compensation insurer. The study analyzed more than 1.5 million workers' compensation claims over a five-year period (2015-2019) and revealed that 35% of injuries occured during employees’ first year on the job, regardless of age or industry experience.
Shelter Structures America
Vendor News
Granite Industries
Chad Kern
565 E. Lugbill Road
Arhbold, OH 43502
(419) 445-3304
A.A.C. Forearm Forklift Inc.
Mark Lopreiato
14832 Arrow Highway
Baldwin Park, CA 91706
(888) 334-1133

April marked 40 years that Point of Rental Software has been providing software-based solutions to the problems rental companies face. Founded in 1982 as part of Overland Rentals, Point of Rental was built by three former NASA engineers who wanted to start their own small general rental business. CEO Wayne Harris joined the organization in 1993 as the company’s head programmer, building the company’s first Windows-based software. Since becoming CEO in 2011, Harris has overseen the company’s international expansion. The company has grown from its Fort Worth location to employ more than 300 Pointers in six offices, serving more than 5,000 rental businesses throughout the world.
CRA’s 2023 Equipment and Party Rental Tradeshow will be back at the South Point Hotel & Convention Center — a great venue choice, with the convenience of having the convention center and hotel on the same property.
Reserve Your Booth Today:
Booths start at $1,795* for CRA members and $2,195 for non-members. Corner booths are an additional $300. *Optional events, such as the Cocktail Party and Gala, are not included in the booth fee.
Save Money:
• Buy two booths or more and receive a 25% DISCOUNT on each additional booth of equal or lesser value.
• For even bigger savings, buy five booths and RECEIVE THE SIXTH BOOTH FREE!
Exhibitor Links:
Visit for complete Rental Rally Tradeshow Information.

Rental Rally Exhibitors — Sign up for your 2023 Outdoor Demo Area today!
Outdoor demo areas will be available on Monday, Jan. 23, at Dig This Vegas. The optional outside demo area is available only with the purchase of a convention hall booth. Early bird rate of $300 prior to July 31 or $400 after.

Manufacturer of patented moving straps and harnesses. 
Forearm forklift lifting straps are ergonomically designed to encourage proper lifting techniques, and they reduce back injuries due to heavy and repetitive lifting. These straps employ leverage, making the items being carried seem much lighter. This makes going up and down flights of stairs or turning around corners much easier. Forearm forklift lifting straps also save floors from scratches, dents, scuffs and scrapes, which dollies and hand trucks can leave behind. They are adjustable up to 48 inches, so you can easily carry small, medium, large and extra-large items. Rated up to 800 pounds, or 362 kilograms.

Kubota Parts. 
Anderson Industrial Engines Co. Inc. is proud to represent industry-leading engine manufacturers, including Kubota, American Honda, JCB and Ford Motor Company. AIE supplies industrial engines, power units, generator sets, parts and services for construction, and agricultural and turf equipment as well as irrigation and specialty OEM power systems. They have the capability to design custom power products to fit your specific needs, and their sales and service staff has over 100 years of combined experience providing professional knowledge and support for our full line of products.

Construction & Surface Preparation Equipment.
 Seventy-five years of quality equipment — and counting. In 1946, a man by the name of Art Bartell established a small-machine tool and die shop to support his local construction industry. At the time, many construction workers and builders were frustrated by the limited equipment that was available to them. In 1962, Art Bartell finalized his own design for a concrete finishing power trowel, patented it and brought it to market. Seventy-five years later, Bartell has grown into a global manufacturer of quality equipment with a wide product line offering. Bartell Global specializes in manufacturing equipment for the construction industry as well as concrete surface preparation and concrete restoration industries.

The Leader in producing construction and road sweepers.
Founded in 1963 in Dodge City, Kansas, Broce Manufacturing is the leading producer of construction and industrial-style street sweepers. They have been serving the construction industry for over 55 years as a family-owned business. Their sweepers range in size to accommodate any milling and surface treatment project.

DPC West supports and sells DEUTZ Engines.
DEUTZ Power Center West is your source for DEUTZ Genuine Parts and service in southern Nevada and the states of California and Hawaii, giving you access to the latest DEUTZ new engine models, DEUTZ Xchange remanufactured air-cooled or water-cooled engines, DEUTZ Genuine Parts, or service support and expertise from highly trained service staff. Deutz Power Center West offers world-class servicing and repairs for DEUTZ engines. Highly-trained service technicians at their power-center location offer 24-hour service support for walk-in customers. Mobile technicians are available to assist customers located in Los Angeles, San Francisco and Bakersfield, California.

Genie manufactures quality aerials equipment.
Genie was founded in 1966, when Bud Bushnell bought the manufacturing rights to a material lift that operated on compressed air. Customers seemed to be impressed with the “magic in the bottle” that was used to raise and lower the hoist — and so the Genie name was born. With a growing demand for material lifts and mobile elevating work platforms (MEWPs), products such as man-lifts, stick booms, articulated booms, scissor lifts and telehandlers have been added to the Genie® product line. Today, Genie equipment is used in a variety of industries and applications worldwide, including rental, aviation, construction, entertainment, government, military, and industrial as well as warehouse and retail.

Manufacturer of heavy-duty hand trucks, power carts, special event products and scaffolding. 
Granite Industries is a leader in scaffolding and material handling equipment. Granite Industries products feature patented safety features and have industry-exclusive technology that leads to improved job site efficiency. Granite Industries Inc. was founded in 1997 by Steve Wyse, who has propelled Granite to the top of the scaffold industry with 43 years of scaffolding experience. Headquartered in Archbold, Ohio, Granite has warehouses around the country. In addition to scaffolding, Granite is a leader in staging, bleachers, carts and fencing products. Granite Industries has two primary brands under its company umbrella: American Cart hand trucks and Overland Carts electric-powered wheelbarrows.

Makita Power Tools: "Rental Proven – Rental Strong."
  Makita Corporation was founded in 1915 as an electric motor sales and repair company. Today, as a global brand in over 40 countries, Makita is an innovation leader, manufacturing best-in-class products at 10 plants operating in eight countries. The unmatched quality and durability of Makita products are driven by the company’s strong R&D capabilities and have earned the trust of professional users worldwide. Every day, on job sites around the world, Makita delivers the power, performance and durability that professional users demand with products that are more compact, have less vibration and feel better.

Compaction equipment, including rammers, plates and trench rollers.
The Wacker Neuson Group is a leading manufacturer of compact and construction machines. They offer worldwide customers a broad product range and extensive services. Since their founding in 1848 — at the time known under the name Wacker — they have grown into an internationally operating group of companies with a dense worldwide sales and service partner network. As diverse as the employees of Wacker Neuson may be, the basis of action is always to make a consistent and sustainable contribution to the future and to meet the wide variety of requirements and needs of customers around the world.

Manufacturers Rep.
 Originally owned by Roger Wirant and his brother Bill, Wirant Sales is now owned by Steve Soares and Chuck Skladanek. With a workforce of five territory salesmen and a collective work experience of over 120 years, Wirant Sales is always growing and learning new equipment market trends, staying on top of the newest equipment technologies and representing top-tier manufacturers that provide customers with the best ROI. Success starts with reliable representation — both to the manufacturer and the rental store or equipment dealer. Wirant Sales strives to provide the best support for all products we represent, both before and after the sale of a piece of equipment.
Virginia Abrasives Corp.
Business News
Shown are the monthly updates from the most current May 2022 fuel price data ( and March 2022 electricity and natural gas price data (U.S. Energy Information Administration). To view additional data and analysis related to the California economy, visit our website at
Energy costs continued rising across the board in the latest data. While the fuel cost gaps — as indicated by the shift to blue — show marginal improvement over prior months. This outcome only comes as global crude prices driven by Russia’s war on Ukraine affect fuel costs throughout the country. Compared to a year ago, the price gap between California and the rest of the states rose from $1.22 a gallon in May 2021 to the $1.60 shown below for May 2022. The diesel price gap went from $1.05 a gallon to $1.11 in the latest results. Even in an intense inflationary period, California’s regulations continue to affect prices paid by Californians to a greater extent.

By Jon Coupal, president of the Howard Jarvis Taxpayers Association 
Just a year after Proposition 13’s passage in 1978, California voters approved another taxpayer rights initiative called the Gann Spending Limit. Unlike Proposition 13, which was a direct limit on taxation, Gann was an attempt to limit government spending. It limited the growth of state and local government expenditures to a base-year level adjusted annually to reflect increases in population and inflation. 
Initially, the Gann Limit performed as designed and resulted in a modest rebate to taxpayers in 1987. But this success in limiting spending chafed the special interests that consume tax revenue. They rushed to support changes that weakened the Gann Limit, specifically Proposition 98, in 1988, and Proposition 111, in 1990. Those subsequent measures carved out exceptions for education and transportation spending, respectively, as well as substituted a far more generous inflation factor.

By Ryan Whisner

United Auto Workers members on strike at two CNH Industrial plants declined to bring the company’s latest offer to a vote.
Union representatives from the Burlington, Iowa and Racine, Wisconsin, plants met last week in Madison, Wisconsin, with leadership of the manufacturer of Case and New Holland construction equipment at the bargaining table. It was the first time both sides had reportedly met at length since the strike began on May 2, about two months after negotiations began and two days after the previous contract had expired.
During the first round of negotiations, CNH and UAW were apparently not close regarding the economic terms of a new labor agreement. Through the strike, the UAW workers are looking for increased wages, more flexibility on time off, reduced overtime and a safe work environment. UAW Vice President Chuck Browning said CNH’s latest proposal fell short of the members’ bargaining agenda and, as a result, was not put up for a vote.

The Advanced Textiles Association will become the Advanced Textiles Association (ATA), effective June 1. The name change was approved in April, with 85.6% of association members casting their votes to do so. Association bylaws require the approval of two-thirds of those returning ballots. The results were audited by Clifton Larson Allen.

The Industrial Fabrics Association International (IFAI) announced that the Upholstery & Trim International Council (UTIC), along with its members, are joining the IFAI. UTIC membership is composed of manufacturers and distributors of fabrics and accessories for applications in the automotive, marine, industrial and contract markets.
By Jon Coupal, president of the Howard Jarvis Taxpayers Association 
Examples of hypocrisy and double standards in California politics are too numerous to count. But some stand out more than others.
Two bills, both designated as job killers by the California Chamber of Commerce, would require companies to hand over to the government more data about pay and internal practices. Under AB 2095 (Kalra; D-San Jose), employers would have to file detailed annual reports of wage and hour data and employee benefits on their entire U.S. workforce.Meanwhile, AB 1162 (Limon; D-Goleta) would incentivize frivolous litigation against employers by private attorneys based on the publication of broad, immaterial data collected by the state.
Fortunately, both burdensome proposals are currently stalled in the legislature, and we can hope they eventually die. But the mere fact that they — not to mention other rules related to disclosure imposed on the private sector — made it this far got us thinking about how the ruling party in California is all for transparency for others but not themselves.

By Jon Coupal, president of the Howard Jarvis Taxpayers Association.
The deadline for local governments to place tax hikes on the November ballot is rapidly approaching. This is why political consultants have descended like locusts on city councils, county boards of supervisors and school boards to pitch their services.
Their objective? Fool — uh, I mean, convince — voters to approve even higher levels of taxation. These consultants are nothing if not slick and extremely convincing. They also use taxpayer dollars to engage in so-called informational campaigns explaining to the public why their city, county or school needs more money, whether they do or not.
June 22 – Zoom
4th Wednesday Rental Workshop – Toro, more...
June 30
RSIF Scholarship Applications Due, more...
July 15-23 – Lake Tahoe, CA
RV Campout, more...
July 18 – Reno, NV
Makita Factory Tour, more...
July 18-20 – Lake Tahoe, CA
CRA Committee and Board Meetings
Aug. 4 – Cypress, CA
Greater LA/Orange Territory Meeting hosted by ANA
Aug. 24 – Morgan Hill, CA
San Francisco Bay Area Territory Meeting hosted by A Tool Shed
Sept. 7 – Davis, CA
Vintage Territory Meeting hosted by All Star Rents
Sept. 28 – Santa Fe Springs, CA
Inland Territory Meeting hosted by PDQ Rentals
October 16-18 – Seaside, OR
Northwest Rental Conference, more...
October 19-20 – Seaside, OR
CRA Board of Directors Meeting
Nov. 7-10 – Greenville, SC
MATRA – The Tent Show, more...
Nov. 10 – Riverside, CA
CRA Pre-Golf Territory Meeting hosted by Wiest Rentals
Nov. 11 – Corona, CA
CRA/RSIF Seventh Annual Golf Tournament
Jan. 23-25, 2023 – Las Vegas, NV
CRA Rental Rally Tradeshow, more...
Survey Results

This month we asked members about finding employees. If you have an idea for a survey for CRA members, please send your request to CRA at

Mick Woodwards, of Lakewood Rent All in Lakewood, California, is the winner of the June Survey Raffle. Congratulations Mick!