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September 7, 2021 | ||||||||||||||||||||||||||||||||||||||||||||
Message from the Chair
Dear members, We are excited to announce NYSAE’s premier event—Meet New York 2021, our one-of-a-kind mini trade show is back live and in person on Thursday, Sept. 30, 2021 at the Marriot Marquis in NYC! For those of you who have attended before, you know that this much-loved event brings together association and not-for-profit leaders, convention, corporate and meeting planners, and their hospitality partners for an afternoon of education, networking, and cocktails topped off with tickets to a Broadway show. For those of you who have never attended, this is a perfect way to reenter NYC this fall. The event is free!
Article Spotlight
We asked our members three important questions as leaders of associations. Today we feature Kimberly Unger, CEO and Executive Director, STANY. 1. What are the three values that are most important to you as a leader (of an association)—that is, the consistent behaviors that everyone can rely on from you?
Meet NY Spotlight
Event Spotlight
For Membership and Mission-Based Organizations It is easier to keep a member than get a new one. It can cost five times more to attract a new customer, than it does to retain an existing one. Increasing customer retention rates by 5% increases profits by 25% to 95%, according to research done by Frederick Reichheld of Bain & Company. An esteemed panel of industry executives will share their professional experiences, insights, including how they envision the future of membership.
Synergy Awards
The 2021 Synergy Awards is your chance to celebrate the successes of the association community over the past year. We have an incredible slate of honorees ranging from Joe Benincasa, President & CEO of the Actors Fund, to Melva Miller, CEO of ABNY, to NYC & Company and the New York State Restaurant Association. The event will be an in-person breakfast held at the fabulous Current at Chelsea Piers from 9-10:30 a.m. Registration will open an hour early to ensure that there will be an appropriate amount of time for networking and catching up with colleagues. Want to extend your support past in-person attendance? Sponsorship opportunities include award presenters, table, and half tables. For more information contact Alan Goodin at AGoodin@kellencompany.com. Organizational Member Spotight
Founded in 1883, the Modern Language Association of America provides opportunities for its members to share their scholarly findings and teaching experiences with colleagues and to discuss trends in the academy. MLA members host an annual convention and other meetings, work with related organizations, and sustain one of the finest publishing programs in the humanities. For more than a century, members have worked to strengthen the study and teaching of language and literature. Learn more about the MLA's mission.
Ask the Expert
Q: Should attendees be required to wear masks and proof of vaccination for events? It certainly is your prerogative to require masks and proof of vaccination. Since not all of the population is vaccinated yet, you will get a natural drop off with those who were planning to attend but not with this requirement. We have found if we want all the attendees to arrive who were planning to, we have to also provide free vaccinations on site. Of course, those newly vaccinated are treated as unvaccinated as the benefit of the vaccine has not gone into effect yet, so it really is just a way to drive attendance and put others attending at ease that vaccinations are not just required but also provided.
News for New York Associations
The past year-and-a-half has been challenging for everyone, especially those in the performing arts. But live entertainment is ready to welcome us all back, and The Actors Fund is proud to celebrate the return of Broadway and the Tony Awards! Past celebrity guests and honorees have included Jason Alexander, Lauren Bacall, Carol Channing, Hal Holbrook, Anjelica Huston, Leslie Jordan, Shirley MacLaine, Liza Minnelli, Sean Penn, Annie Potts, Chita Rivera, Mickey Rooney, Martin Sheen, Lily Tomlin, Dick Van Dyke, Sam Waterston and an array of Hollywood’s finest. Join The Actors Fund on the red carpet as you celebrate Broadway’s Biggest Night watching the LIVE broadcast of the 2021 Tony Awards while mingling and enjoying some of the most delicious hors d'oeuvres and craft cocktails that LA has to offer. More info here.
NYSAE 2021 Synergy Award honoree, Melva Miller, CEO, ABNY, who will receive the NYC Impact Award in October, was recently named to @CityAndStateNY Community Engagement Power 50 list! ABNY is proud to have taken part in the effort to get New Yorkers counted and thrilled that New York will receive the federal funding it needs as a result of the #2020Census count. Attendees for NYSAE’s 2020 Virtual Synergy Awards may recall NYSAE’s alliance with Gather Voices, a marketing company and solution provider for collecting and sharing video. Gather Voices was a valuable partner for the Synergy Awards. Now NYSAE is forming an annual strategic partnership with Gather Voices which will launch at this year’s Meet NY on Sept. 30. Leadership, Meet NY exhibitors and attendees are recording video that NYSAE is then sharing on its social network platforms. More on Gather Voices here. Upcoming Events
Career Opportunities
New York City | Primary Purpose of Position: The Director of Membership is responsible for designing and implementing the NYSSCPA membership growth and retention strategy that aligns with NYSSCPA's strategic objectives. The Director of Membership is responsible for leading the development, implementation and evaluation of membership growth strategies, as well as day-to-day management of the NYSSCPA member engagement.
Buffalo, NY | Position Summary: The Vice President/General Manager will be responsible for overall management, promotion, and operation of the facility, including, contracting, purchasing, booking, marketing, finance, human resources, food and beverage, construction, capital project planning, advertising, security, production, maintenance, parking, and related operations.
Newington, CT | Summary of Position: The Membership Manager is a result driven management position responsible for membership acquisition and retention initiatives, and for meeting or exceeding membership growth and revenue targets. This role will manage and maintain the accuracy and integrity of the membership data within the Association Management System, including reporting, analysis, and overall data management.
Philadelphia |T he Pennsylvania Institute of Certified Public Accountants (PICPA) is the premier association for CPAs in Pennsylvania with more than 20,000 members working in public accounting, private industry, non-for-profit, government, and education. The PICPA is seeking a Digital Marketing Administrator to develop, execute, measure, and optimize marketing campaigns that support strategy and achieve revenue goals.
New York, New York | Secured Finance Network (SFNet) is seeking a full-time Member Services Administrator to work remotely. The Member Services Administrator will be an energetic and organized individual who will work with the Marketing Operations & Chapter Relations teams to assist in researching and updating client contact information, billing/invoicing processing, supporting SFNet's Chapter Administrators in maintaining chapter membership records and providing web related assistance.
Thank You to our Organizational Members
NYSAE thanks all the organizations below who have chosen to support our valuable programs and benefits through Organizational Membership. We appreciate their ongoing commitment and participation.
For more information on organizational memberships, please see here |
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