SHSMD Spectrum Newsletter
 

NEW! Advanced Health Care Social Media and Digital Marketing Virtual Conference

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Hosted by Mayo Clinic and SHSMD – On-Demand Access; Register by June 1!

This live event on June 2-3 is sold out, but all waiting list registrants will receive on-demand access to all sessions following the conference.

Learn best practices, new trends and successful strategies in health care social media in this virtual conference brought to you by SHSMD and the Mayo Clinic Social Media Network. You’ll have an opportunity to download impactful resources and hear from your peers at health care organizations that have successfully leveraged social media in their digital marketing.

Presentations by leading experts in the field will include:

  • “Beyond Posting: Using Social to Boost Marketing, Strengthen the Customer Journey and Break Down Silos.”
  •  “CEOs Taking a Stand: Building a National Thought Leadership Position.”
  •  “Leveraging Twitter to Identify Physician Influencers and Drive Reputation.”
  •  “At Times It's Too Much to Bear: Supporting Patients with Facebook Groups and Online Communities.”
  • “The Plot Thickens: How to Beef-up Your Storytelling on Social Media.”
  •  “Showcasing the Patient Experience through Social Media Content.”
  • “Understanding Digital Marketing in a Privacy-Focused World.”

Don’t miss this exciting opportunity to increase your efficiency and effectiveness within your organization!

For more information or to register for the waiting list, visit SHSMD’s Education Calendar.

Share with your colleagues! #MayoSHSMD

 

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