Asphalt Performs: Flexibility Messaging Takes Center Stage During May and June
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During the NAPA Perfomance For a Lifetime Campaign, organizations like SCAPA will be highlighting Flexibiltiy during the months of May and June. Please join us by sharing our messaging and posts to your social media or create your own using the campaign toolkit at the bottom of this page.
Flexibility Video: https://www.youtube.com/watch?v=m-7fI2y0Wwg&feature=youtu.be
Here are some easy ways everyone can incorporate the Performance for a Lifetime campaign into their company's sales and promotion efforts:
- Promote the campaign on your social media channels.
- Add the advertisements, infographics, and videos to your company website.
- Include the infographics in your blog or e-newsletter.
- Use the print-ready advertisements and infographics as brochures or in mailings.
Through the Go to Market effort, NAPA developed a suite of materials to help get the Performance for a Lifetime message in front of road owners. NAPA has created social media sharables, videos, advertisements, infographics, banner-ups and web banners that are free to use. Help promote the asphalt industry's positive story; use the campaign toolkit and shareable materials available here