CRA eJournal

Customer Event and Equipment Photos

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Thank you to all who take time to participate in our surveys. CRA uses the information we gather to better serve you. If you have an idea for a survey for CRA members, please send your request to CRA at Info@CalRental.org. This month, we surveyed members about posting customer photos of their events and equipment.

1. What type of Rental Business do you have?
General Rental: 47% (8 responses)
Party Rental: 24% (4 responses)
Both: 29% (5 responses)

2. How do you get customer event or equipment photos to post on your website? (check all that apply)
Offer a discount to customers in exchange for photos: 0%
Customer volunteers photos: 47% (8 responses)
We take photos ourselves: 76% (13 responses)
Other (please specify): 12% (2 responses)
1. We don’t.
2. We ask for photos, sometimes we actually receive them!

3. Do you post customer photos in other media? (check all that apply)
Facebook: 100% (13 responses)
Instagram: 31% (4 responses)
Twitter: 8% (1 response)
Yelp: 15% (2 responses)
Other (please specify): 0%

4. Additional survey comment:
1. We haven’t done this in a while but need too.

5. Survey ideas:
1. Has anyone used an auction company to “thin out” surplus inventory. Or Craigslist? How do you
make sure the ugly/worn off equipment doesn’t get traded back into inventory if a customer purchases plus rents from you when more items are needed?

 

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