Catalyst Strategic Advisors Served as Exclusive Transaction Advisor to King Equipment

King Equipment, long recognized as an aerial equipment rental leader in Los Angeles and Southern California, recently joined forces with Sunbelt Rentals. Catalyst Strategic Advisors, specializing in M&A advisory services for the equipment rental industry, was instrumental in the transaction. The Catalyst team is led by industry experts who anticipate industry developments, understand the competitive environment and navigate current market dynamics. Catalyst delivers results through long-term relationships with senior industry leaders, unmatched industry insights, exceptional preparation and positioning, combined with the tenacious pursuit of a winning outcome for our clients.

Ernie Quijada, founder and owner of King, said, “Sunbelt is an exciting opportunity for King’s customers and a terrific cultural fit for our people. Combining forces gives us the ability to serve our customers with more equipment and also gives our people many opportunities for career advancement and enrichment." Sunbelt is ranked #2 on the RER 100 with a rental equipment fleet in excess of $10 billion.