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Q: I’m pulling my hair out trying to figure out how to counsel my board on 2022 programming. I thought we’d be out of the COVID woods by now, but we’re not. I don’t want to financially commit the organization if people aren’t going to show up. Some board members have suggested hybrid but the A/V costs are astronomical. What are other organizations doing?
A: Unfortunately, no one can predict in this COVID climate. Plus you cannot make a decision based on other associations’ outcomes because culture, member profiles, locations, etc. are different. Only you and your leadership know your organization and your community. Are your members asking for live events? How’s your attendance for virtual offerings? Talk to your board, consider surveying your leadership and membership but understand that what is happening today in the pandemic world may change pretty quickly in a month or two.

 

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