The NE/SAE Annual Meeting at Mohegan Sun was a success! Thank you to everyone who joined us for 2 days of great programs, good food, and fun with our colleagues and friends.
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Thank you to our 2023 Annual Meeting Sponsors!
We couldn't have hosted such a wonderful event without you!
2023 Exhibitors
  
Event Partner
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NE/SAE is grateful to our Annual Partners who generously support the programs and services we provide throughout the year.
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The New England Society of Association Executives is looking for YOUR news for our monthly e-newsletter, NE/SAE eNews. Please consider sharing any of the following:
- You or your organization in the news, including any awards or recognition you have received
- Your professional development news - promotions, job changes, retirements, etc.
- Articles you have written that would be of interest to NE/SAE members
- Other non-promotional items you think would be of interest to the membership
News submissions are accepted on a rolling basis and will be published in the next monthly e-newsletter. To submit your news, email office@nesae.org.
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NE/SAE’s Organizational Award recognizes the innovation and accomplishments of professional societies and trade associations in New England and celebrates the positive impact they have on their members and the industries they serve.
This year’s winner is the Massachusetts Dental Society for spearheading a “Yes on 2” initiative during the 2022 election. Typically, association legislative strategy focuses on the legislative process and lobbying. This strategy of this unique effort was not focused on convincing a handful of key lawmakers but on convincing the millions of potential voters in Massachusetts. Again, instead of leveraging members to contact legislators, we engaged members to communicate directly with patients they see every day. MDS was the first state dental association to significantly support a statewide ballot measure.
Congratulations to MDS!
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NE/SAE members have a lot of knowledge to share with our colleagues and members of our associations. It's time for you to become a thought leader in association management!
NE/SAE-sponsored webinars are available for anyone interested in learning about any aspect of association management. Topics include board development, membership marketing, meeting planning, managing human resources, and many more. Attendees for webinars are from all parts of the US, which makes them a great opportunity to meet other association executives from around the country.
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During this year's annual meeting, the NE/SAE members elected the Board of Directors for the 2023-2024 governance year.
NE/SAE Officers:
Past Chair: Maria Brogan, RCE, Northeast Association of REALTORS
Chair: Brian Doherty, CAE, Massachusetts Assisted Living Association
Chair-Elect: Nicholas Oliver, CAE, Rhode Island Partnership for Homecare
Secretary-Treasurer: Kevin Monteiro, CAE, Massachusetts Dental Society
Continuing their terms as Directors are:
Deb Lally, CAE, AACE Internat
Bob Schwartz, Trapp Family Lodge
Nicole Bowen, CAE, RSM US
Rachel Tristano, CAE, RCE, South Shore REALTORS
Beginning new terms as Directors:
Bonnie Stewart, CT Society of CPAs
Curtis Picard, CAE, Retail Association of Maine
Heather Sampson, CMP, DES, Aspire Meetings
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Amanda Lea Kaiser
Seventy-one percent of association leaders are worried about the number of new members who join and never use their benefits (New Member Engagement Study, 2022). And we are not just worried about new members. We are also concerned that volunteerism is down. Perhaps fewer members are answering the call for speaking and writing opportunities. Maybe you can measure declining engagement in your metrics, or perhaps you sense that energy is waning. If it seems more difficult to engage members these days—you are right. Don’t worry; I’ve got a whole lot of solutions for you!
What changed? Well, time changed. Or maybe a better way to say it is our collective societal busyness has gone through the roof. You might have noticed that we must pack much more into our 24 hours than we did 20, 10, or even 5 years ago. I can barely get through the things I NEED to do, like email, laundry, and chauffeuring little sprout around to a 100 million activities. So, I have no time for what I WANT to do, like exercising, reading, and eating chocolate. (Well, eating chocolate doesn’t take up that much time, so I find ways to fit in that little indulgence.) Does this sound familiar? Your members, attendees, and volunteers feel the same way. We are all kind of stressed out about our lack of time.
Of the 477 in-depth member interviews I’ve conducted, one response hundreds of members echo is, “I know I need to carve an hour or two out of my schedule and sit down, surf their website, and learn about the association, but I just can’t seem it get around to it. It is my fault, really, that I’m not taking advantage of my membership.” Actually, it is not their fault; it’s just how human brains are wired to make decisions.
We love to think that each decision is carefully calculated with Spock-caliber logic. Unfortunately, it’s just not so. Many decisions are emotion-driven. All the points at which a member or an attendee decides to engage are also emotion-driven. Most organizations, not just associations, focus on appealing to the logical side of their stakeholder’s minds with problem-solving benefits and value stories. However, that’s not always so helpful when making an emotional decision.
So, what appeals to the emotional side of our member’s minds, helping them make all those big and little decisions to engage? Positive experiences! A positive experience can be as little as a smile from the person working the registration table to as big as the spectacle of the opening keynote. We can infuse positive experiences into every touch point, benefit, event, and even something as mundane as emails.
Members and attendees have experiences every time they interact with our association. Those experiences can be very positive, paving the way for engagement, or neutral, which is forgettable, or negative, which throws up barriers to engagement. When we don’t actively focus on experiences, members get a potluck assortment of bad, good, and meh.
I’ve been inviting everyone in the association community to become a CEO—Chief Experience Officer. Start focusing on creating great experiences for your members and see engagement grow!
My new book, "Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community," is your practical playbook for improving engagement at every stage of your member’s journey.
Amanda Lea Kaiser is a keynote speaker and author of "Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community." Through her research, Amanda is at the forefront of exploring how member and attendee engagement is rapidly changing within professional communities.
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We're pleased to share our upcoming webinar schedule. Our live webinars meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Executive credential. Webinars are $45 for members and $75 for non-members.
Coming Up
Leading Across Generations
Tuesday, July 12, 2023; 1:30 - 2:30 PM
For the first time in history, five generations of employees are in the workplace. Due to differences in life experience, communication, and motivators, creating a culture of collaboration and belonging for all can be challenging.
In this interactive and engaging presentation, participants will learn work and communication styles of Traditionalists to Gen Z, and the historical context that made them the way they are; strategies will be presented to leverage multigenerational strengths and differences. Simple and actional relationship building activities will be shared that create inclusive environments where all employees, regardless of age, will feel valued, respected, and seen.
Participants will learn how to create a more culturally competent and inclusive multigenerational workplace through data, resource sharing, interactive activities, open dialogue, and a little bit of fun; engagement building strategies and activities shared can be immediately applied.
Register
Money, Mission and Impact: Retaining and Growing Your Membership Base
Wednesday, July 26, 2023; 1:30 - 2:30 PM
According to the 2022 Membership Benchmarking Report issued by Marketing General Incorporated, membership growth continues to be challenging. However, the key to membership growth or to any growth in any organization is to continuously provide your community with more of what they value and less of what they don’t. You can determine that by asking them, running focus groups or performing market research. But in the end, members really value what they’re willing to pay for and that is data that is always available and at your fingertips, if you just know where to look.
In this session you will learn where to look. You’ll also learn how to simply and easily structure and dissect your financial data to drive decisions that will maximize revenue and attract your ideal member.
Register
The Association Executive's Guide to ChatGPT and AI Tools
Tuesday, August 8, 2023; 1:30 - 2:30 PM
This session explores the current landscape of artificial intelligence (AI) tools like ChatGPT, and highlights effective practices for using these technologies with your association. Participants will discover capabilities, current limitations, and techniques for using AI tools to save time and streamline your association’s content creation and workflows.
Register
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Our Virtual Team is made up of passionate professionals who understand the needs of associations, standards organizations, consortia, startup advocacy groups, and professional societies. The expertise within the Virtual team enables our clients to achieve their goals and make a mark on the world. From strategic counsel to tactical planning, to execution and reporting of all marketing programs and campaigns we make our clients success our number one priority!
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Do you have a strong ability to build relationships and regulatory affairs experience in the healthcare industry?
Come join the Healthcare Distribution Alliance (HDA), the national organization helping members navigate regulations and innovations to ensure efficient and reliable delivery of medicines and healthcare products. They are seeking a Senior Director of Regulatory Affairs to direct HDA regulatory activities, with an emphasis on FDA matters.
This is an excellent opportunity to cultivate relationships with member companies and contribute to drug enforcement regulation!
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Potomac Chapter, American Society of Landscape Architects is seeking an experienced, highly capable individual who excels in non-profit management to serve as a part-time Executive Director (ED) and handle the administration of the Chapter and its Foundation. The primary duties will include membership promotion, event planning, fundraising development, and communications consistent with the vision and mission of the Chapter. This position reports directly to the Executive Committee (Board of Directors), as well as to the Board of the Potomac Chapter ASLA Foundation.
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