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By Scott Oser, MBA
President, Scott Oser Associates
It was April 2020, and like many associations, the Society for Vascular Ultrasound (SVU) had made the difficult decision to turn their face-to-face annual conference and marketplace into a virtual event. The event was originally scheduled to be held in New Orleans in August, but with all the risks involved with COVID-19 the right decision to make was to change the event to virtual.
This decision had impact across all areas of the event, but the one particular item that I needed to was how to generate value for the sponsors and exhibitors.

NE/SAE's Emerging Leaders Program is designed to provide both young and new association professionals with development and networking opportunities to advance their association careers and to have a positive impact on the associations they serve. 

Emerging Leaders attend five educational sessions, as well as NE/SAE's three major conferences, our Digital Solutions Conference in October, Conference for Association Education in January, and our Annual Meeting in June. 

Emerging Leaders will be highlighted as rising professionals in the local association community throughout the year and will be recognized for completing the program. 

Emerging Leaders candidates should be nominated by a sponsor, ideally a supervisor or staff leader from their association. Nominations for the 2020-2021 program will be accepted until Friday, September 18, 2020 at 5:00 PM. 



We've rounded up a few of our favorite recently-trending articles featured in ASAE's Associations Now from the past few weeks. These articles originally appeared on 


Despite the challenges of remote work, employees are more committed to their jobs. The leader’s job is to make sure technology supports their commitment, instead of standing in their way. READ MORE.


The pandemic has meeting professionals exploring new event formats. From drive-in meetings to year-round virtual convention centers, they’re doing what it takes to keep attendees safe and engaged. READ MORE.


With budgets tight, selling association products and services can be a tough. Using personas to identify members and prospects and then leading them to services that really meet their needs can boost the effectiveness of marketing campaigns. READ MORE.


Even having been at it for a while, you may not know all the tools and hacks that can make virtual work a little simpler. Here are a few ideas to bolster your remote toolkit. READ MORE.


NE/SAE's Digital Solutions Conference features interactive programming dedicated to the technology, operations, and communication issues that association industry professionals are faced with in today's rapidly changing world.

Designed for all levels of expertise, this conference will cover the latest trends and tools in association technology, and will give you time to interact with your peers, and vendors of some of the best new products and services in the industry. Join us for these exciting sessions:

  • Value Creation for Virtual Events
  • Telecommuting – It Doesn’t Have to Be This Hard
  • More than Zoom: Online Collaboration Beyond Videoconferencing
  • Create Amazing Member Journeys Across Digital Properties
  • At Risk? Take the IT Risk Assessment Now!
  • ...and more! 



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Member News

The New England Society of Association Executives is looking for YOUR news for our monthly e-newsletter, NE/SAE eNews. Please consider sharing any of the following:

  • You or your organization in the news, including any awards or recognition you have received.
  • Your professional development news – promotions, job changes, retirements, etc.
  • Articles you have written that would be of interest to NE/SAE members.
  • Photos.
  • Other non-promotional items you think would be of interest to the membership.

News submissions are accepted on a rolling basis and will be published in the next monthly e-newsletter. To submit your news, simply click here to email our office.


NE/SAE was pleased to launch our newest program, NE/SAE Think Tanks, this August. 

NE/SAE Think Tanks are virtual opportunities for members to discuss timely topics, assess emerging trends, and share challenges and success stories with one another. 

Think Tanks are held on the last Tuesday of each month for one hour. The full schedule for the remainder of 2020 is below. Registration is free for NE/SAE members, but pre-registration is required.  


Upcoming Think-Tanks

The Future of In-Person Meetings 
Tuesday, Sept. 29 at 8:30 a.m.

Emerging Trends 
Tuesday, Oct. 27 at 8:30 a.m.

Strategic Planning in an Age of Disruption 
Tuesday, Nov. 24 at 8:30 a.m.

Getting Creative with Non-Dues Revenue 
Tuesday, Dec 29 at 8:30 a.m.

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Education & Events

We're pleased to share our upcoming webinar schedule. NE/SAE is an approved CAE provider, and our live webinars meet the requirements for fulfilling the professional development requirements to earn or maintain the Certified Association Exectuive credential. Webinars are $45 for members and $75 for non-members. 

10 Non-Dues Revenue Ideas You've Probably Never Seen
September 10, 2020 at 1:30 p.m. 

ENGAGE! Harnessing the Power of Video Marketing - and How to Do it Right
October 8, 2020 at 1:30 p.m. 

Elements of Association Management: Strategic Planning
October 14, 2020 at 1:30 p.m.

How to Print Money With Online Education
October 21, 2020 at 1:30 p.m.


Due to the ever-evolving details surrounding the coronavirus pandemic, NE/SAE will host our next two conferences virtually. Please save the dates for these upcoming conferences, share with your colleagues and staff, and plan to join us for excellent educational and networking programming delivered to your home or office. 

2020 Digital Solutions Conference (VIRTUAL)
Thursday, Oct. 29 & Friday, Oct. 30, 2020

2021 Conference for Association Education (VIRTUAL)
Thursday, Jan. 21 & Friday, Jan. 22, 2021

2021 Annual Meeting | Omni Mount Washington
Thursday, June 10 & Friday, June 11, 2021 


Not a member of NE/SAE? Click here to join!



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