Plan Your Education with These Session Previews

Express Talk: Will Your Sponsors Succeed at Your Next Virtual Event?
TODAY, 12:30-12:50 p.m. EDT

Your members are getting used to hybrid and online events, but how’s it going for your sponsors and advertisers? Your association must be proactive about making them an equal priority during virtual events or risk losing their financial support.

Join Cedric Fellows of Naylor's Digital Summit Series as he shares how your association can make sure your virtual sponsorships are worth the investment and offer meaningful value for your members. Fellows will also give specific recommendations for how you can customize your virtual event sponsorships that you won't want to miss.

Action Lab: Design a Better Association Strategy
Tuesday, August 17, 2:30-3:15 p.m. EDT

2021 has been a year of change. You may be considering realigning your association's strategy to meet the demands of our next normal. But how should you start? How do you establish new goals? Who gets to make those decisions? And how do you know if you're making progress?

Join our team of strategic consultants for a design session that focuses on improving your strategic planning success during Naylor's Action Lab, a 45-minute ideation session that's all about generating new ideas between peers. Our discussion will empower you to improve the direction you set for your association and leave you feeling confident about planning association strategy for the second half of 2021 and beyond.

No need to prepare anything or dress up. Just show up for this Zoom gathering and get ready to learn how other associations strategize for achieving their short- to long-term goals. You'll leave with plenty of new perspectives and ideas for how you can achieve your goals, too!

Before you go: Check out this new article on Association Adviser from Naylor's Chief Revenue Officer Walt Phillips: 7 Practical Ways to Design a Better Association Strategy.