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To fully engage members, your membership management team should know as much as possible about each member and have that information at your fingertips. When members trust you to store information about them, you don’t want to jeopardize that trust by responding to or engaging with them based on inaccurate information. (Association Adviser)

Visit http://www.associationadviser.com/index.php/want-engaged-members-clean-data/ to view the full article online.

 

We talk a LOT about the importance of onboarding new members – and that all starts with sending a warm welcome email. But what should you say in that new member welcome email? (MemberClicks)

Visit http://blog.memberclicks.com/how-to-write-an-effective-new-member-welcome-email to view the full article online.

 

Every association has a story to tell. It’s how they tell that story (and just how well they tell it) that has the ability to engage and attract members. (Aptify)

Visit http://blog.aptify.com/5-ways-to-tell-your-associations-story-like-a-best-selling-author?utm_campaign=Scoring%20Member%20Engagement&utm_medium=social&utm_source=twitter to view the full article online.

 

As a millennial expert, I get this question a lot: How can we get millennials to engage at our association? I actually remember presenting at a direct marketing conference and getting a similar – and almost desperate – question from the audience about how to get millennials to listen to their marketing messages. My answer was flippant: Start saying stuff worth listening to. (Association Success)

Visit http://www.associationsuccess.org/article/3-tips-for-engaging-millennials to view the full article online.

 

We fielded a survey a few months ago to find out how often associations redesign their website and how they manage their sites. One of the most amazing things we found was this: Nearly 40 percent of associations have not updated their website design within the past three years! (Vanguard Tech)

Visit http://blog.vtcus.com/blog/bid/214527/Does-Your-Association-Website-Need-a-Remodel-Or-a-Redesign to view the full article online.