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 Upcoming Events
6
Apr 2020
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The Car Wash Show is the largest gathering of owners, managers and decision-makers in car wash, quick lube and detailing. Attendees will be empowered to drive traffic, increase profits, and build and maintain their business from the inside out.
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ICA news
In 1969, Charles Howard Sr. decided to move from servicing the truck wash business with pressure washers and chemicals into the car wash industry. Along with a partner, he became a distributor for California Car Wash Equipment.
There was one major challenge: Howard Sr. didn’t have anywhere to showcase the equipment.
Not to be dissuaded by minor challenges, Howard Sr. did what any logical entrepreneur would do. He built a car wash to showcase the equipment.
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Industry News
Temperatures are continuing to drop and it is tempting to start up your car then run inside for 10 minutes while it warms up. But, the risks of starting your car to let it “warm up” in the winter outweigh the benefits.
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As vehicle technology advances and cars become more sophisticated, experts say they also will become more popular targets for cybercriminals. Cybersecurity firm IntSights reported recently, in an analysis titled "Under The Hood: Cybercriminals Exploit Automotive Industry's Software Features," that cybercriminals have been circulating data on the internet that describe how to hack into car systems.
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Carolina Pride Carwash, Inc. founder Billy Reynolds passed away peacefully at the Hock Family Pavilion in Durham, N.C. after a 12 year battle with cancer and heart disease.
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Source: INFORUM
Custom Express Car Wash in Fargo, N.D., has been named Best Car Wash/Detailing in the Red River Valley for 2019. Custom Express offers four different washes, platinum, gold, silver, and bronze wash, all with yearly unlimited pricing.
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Source: Bartlesville Radio
Gusher Car Wash in Bartlesville, Okla., will be closed for a little while. Owners Willie Short and Jimmy Short said they are remodeling. Willie said they are giving their facility a much needed face lift. New LED lighting and new blowers are being installed. Equipment is being added inside of the tunnel to make the wash better as well.
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Source: WNBF
A Classy Chassy car wash in Binghamton, N.Y. is expected to hold its grand opening within the next couple of weeks. The Clifton Springs-based company operates about two dozen other car wash facilities, including one in the town of Chenango.
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Leadership
Source: Strategy + Business
Listening can be particularly challenging for anyone in a management or leadership position, given all the pressures they face. But listening is not just a nice-to-have skill for senior executives; it is essential for effective leadership for two distinct reasons.
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There are roughly 55 million meetings happening daily, and at least half of them do not accomplish much. Imagine the time, productivity, and ultimately money that is wasted? What can we do to improve this?
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Marketing
Artificial intelligence (AI), influencer marketing, and personalization are surely the foundation of marketing. But most brands have difficulty standing out when their competitors are pursuing similar strategies. There are however emerging practices that can give companies an edge if they execute well.
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Source: Entrepreneur.comUsing Instagram Live for marketing can equate to benefits such as generating brand awareness, profitability and audience/customer loyalty. But, if you aren't familiar with the program, how can you take advantage of It to accomplish your company’s business goals? Here are five unique ways you can squeeze Instagram Live like a lemon and successfully advertise yourself, your product or brand eventually maximizing online visibility (and gain some followers along the way).
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