SOURCE: CMO.com
The ability to innovate in marketing and customer experience is inherently intertwined with moving fast enough to keep up with the ever-changing expectations of always-on tech-empowered consumers.

SOURCE: Forbes
It’s a difficult task for any department to maintain (let alone improve) performance with a reduced budget, but it’s a reality that many marketers are facing today.

SOURCE: TSNN blogs
With the addition of the events search widget, using structured data with Google and eventScribe adds an extra dimension to your event’s web marketing.

SOURCE: Adweek
Many marketers employ social media strategies these days without setting clear objectives to guide their efforts, jeopardizing the success of their venture. If you want to succeed as a social media event marketer, you must know how to use social media to promote your event effectively.

SOURCE: Fast Company
You should never apologize for asking questions. It doesn’t just reflect badly on you; it can weigh down everyone else on your team. Here’s why.

SOURCE: MeetingsNet
Results of new research reveal how healthcare professionals learn about continuing medical education activities and what they say makes them worthwhile to attend.

SOURCE: TSNN blogs
With some strategy and imagination, you can create an immersive, custom booth experience that excites attendees while still being environmentally conscious.

SOURCE: Inc.
Complicated ideas don't have to be difficult to understand. The best speakers know how to make complex topics fun and interesting. Here's how they do it.

SOURCE CEIR blogs
With a little knowledge of Excel, you can exponentially create a methodical, data-driven plan that creates huge value and gains for not only you, but your entire audience.