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November 2013 In This Issue
Featured Stories
Member News
GSAE Membership Directory & Buyers' Guide
GSAE News & Events
News Briefs
AMA Executive Conference Centers
University of Georgia Center for Continuing Education
Sonesta Gwinnett Place Atlanta
Featured Stories
Register today

Attendee Cost:
Exhibitor Cost:
Individual (Association Exec) GSAE Member - FREE

GSAE Member Exhibitor: $750
Additional association staff from the same company: Also FREE

GSAE Guest Exhibitor: $850
3rd Party Meeting Planners: FREE

Loyalty Exhibitors receive a $100 discount
Register today!  After Nov. 8, the price is $20!

Booth share fee - $200

Schedule – Spend the Day with GSAE
10-11:30 am – Workshops: CEO Education and Planner Education
11:30 am–1:30 pm – Tradeshow: A walking, talking, eating and connecting grand experiment
1:30-2:30 pm – Keynote & Fancy Dessert with Jeff De Cagna, plus all the cool giveaways

Advance Your Organization: Workshops for Success: 10-11:30 am
Jeff Da Cagna’s CEO and Sr. Staff-focused Workshop: Why Strategic Planning is Damaging Association Business Models
Despite the obvious failure of strategic planning to accelerate the rate of progress across our community, associations remain committed to this outdated methodology. Far from preparing associations to anticipate and overcome the complex challenges created by The Age of Transformation, strategic planning remains an obstacle to associations realizing their full potential. This interactive session for CEOs and other senior leaders will explore why strategy as an exercise in planning actively undermines the essential task of building more adaptive and resilient business models that will make it possible for associations to thrive in the years ahead.

Planner-focused Workshop: Top Trends in Meeting & Eating  
For professionals who plan meetings and events, food and beverage (F&B) offerings are among the biggest concerns in the lead-up to a major association gathering, according to a recent article in Successful Meetings (09/13).  Join Omni Hotel at CNN Center's Angela Roberts, CMP, Associate Director of Convention Services and Greg Wright, Executive Chef to explore the latest trends in being creative, cost-effective and impactful with your food and beverage choices and get a refresher course on the most efficient ways to partner with your facility and/or caterer.  Our hosts for the workshop will be GSAE members Laura Guerin, CMP and Candice Crossfield.

Achieve Success by Visiting Over 70 Booths: 11:30 am – 1:30 pm
•    Staffed by Exhibitors who understand the unique needs of associations.
•    Check out the super-cool mapping program provided by Map Dynamics.
•    Drawing for prizes during dessert and keynote presentation (1:30 pm) - must be present to win!
•    This year's tradeshow is a totally new, outside-the-box design concept and a great opportunity to see if something similar might work for your group.  

Keynote Presentation by Jeff De Cagna, Fancy Dessert and Connecting with Your Peers & Vendors: 1:30-2:30 pm
•    Sit with our exhibitors during Jeff De Cagna’s keynote presentation and catch-up with your colleagues while meeting new professional contacts.
•    Proof of the Pudding fancy dessert (yum!).
•    See who is already coming to the event.

Getting Out of the Membership Box – Jeff De Cagna, FRSA, FASAE
Associations are stuck in the membership box and they are struggling to find the way out. To move their organizations forward, association leaders must think differently about how value is created in a world of digital ubiquity, as well as the kinds of relationships they are willing to co-create with stakeholders who are benefiting from the power of networks. This keynote session will question some of the association community's most orthodox beliefs and will challenge participants to make innovation happen by harnessing the forces of transformation.  Jeff De Cagna, FRSA, FASAE is chief strategist and founder of Principled Innovation LLC and the association community’s leading voice for innovation.

You don’t want to miss the Grand Tradeshow Experiment of 2013!  Register Today

Thank You to our Sponsors & Hosts:

and their industry partners

Social media enables you to unearth information that no resume or job interview would reveal, but is checking people out on social media legal? This article from Association Adviser shares the limits for using social media as a hiring tool, and how to stay within them.
Member News
ASAE Business Services, Inc. and Studley, provider of the ASAE-Endorsed Real Estate Solution, recently announced the winners of the Association Real Estate Awards, which recognizes associations and nonprofits whose office space best reflects their organization’s mission.  The award program received 56 applications from a variety of organizations across the country.  The committee awarded two organizations per category (philanthropic/nonprofit/charitable/foundation, professional association, and trade association) based on staff size.  ASHRAE, American Society of Heating, Refrigerating and Air-conditioning Engineers, received recognition in the Philanthropic/Nonprofit/Charitable/Foundation, Large Staff category.  ASHRAE, founded in 1894, is a building technology society with more than 54,000 members worldwide.  The Society and its members focus on building systems, energy efficiency, indoor air quality, refrigeration and sustainability within the industry.  Through research, standards writing, publishing and continuing education, ASHRAE shapes tomorrow’s built environment today.
Chair – Susan Cheshire, CAE
Chair-elect – Jim Fowler, CAE
Treasurer – David Ellis, CAE                                         
Past Chair – Aubie Knight, CIC, CRM 

Todd Daniel, CAE
Pat Dunwoody, CAE, LEED AP
Peter Finsen
Tara Morrison, CAE
Natalie Nardone, CAE
Russ Webb
Mary Wheatley
Mike Walsh, CAE

Corporate Supplier Directors                                                                      
Sheryl Ehlers
Peggy Seigler, MPA, CDME

GSAE Foundation Board of Trustees
Chair – Mike Pennington, CAE, CEcD
Chair-elect – Mike Giles
Treasurer – Donna Heavener, CAE
Past Chair – Clark Thomas, CAE 

Our thanks to our leaders who will complete their terms December 31, 2013:
Jim Moody, CAE, GSAE Past Chair
Mary Beth Cornell, CAE
Donna Heavener, CAE
Joe Cano
Gabriel Eckert, CAE, Foundation Past Chair

Unless there is a petition by the membership, these nominations will be ratified during the GSAE Annual Business meeting during the December 11, 2013 GSAE Holiday Luncheon.

GSAE Membership Directory & Buyers' Guide
Although the 2014 GSAE Quarterly Luncheon & Participation Fair is still a few months away (February 19 at the Holiday Inn Atlanta Capitol Conference Center), it's never too early to start thinking of ways to expand your GSAE involvement!  If you'd like to join a SIG(s) before then, or if you're interested in chairing a SIG, simply email GSAE.

GSAE's Shared Interest Groups (SIGs) offer one of the best resources for association executives and professionals.  These self-directed groups of GSAE members focus on a particular area and delve into various topics within that area.  In addition to learning from the "experts" in a particular area of interest, GSAE's SIGs offer members a place to discuss with peers issues of personal relevance.

Emerging Professionals SIG
Formerly the Young Professionals, this SIG is designed for GSAE members who are new to the association profession and are  interested in connecting with peers and leaders to grow professionally.  Join the discussion and learn about upcoming events by becoming a fan of the Facebook page today.
Government Relations SIG
For association professionals who have an interest in government relations or who work in an advocacy environment.

Small Association Staff SIG
Designed for staff of associations with 10 or fewer employees. Focuses on best practices and sharing resources.

Communications SIG
For communications professionals working in an association or generalists with some communications responsibilities (including electronic communications).
Atlanta-area YourMembership.com Users Group
Formerly the Affiniscape 360 Users Group, this SIG is for association professionals using YourMembership.com and will meet quarterly for peer-to-peer training on the merger and a variety of modules.     

Education/Certification SIG
Focuses on issues of importance to association professionals who develop education programming or work with certification programs.
Athens Convention & Visitors Bureau
Macon Marriott City Center
Valdosta Lowndes CVB
GSAE News & Events
Saturday, November 9
Free to GSAE Members - One Great Night of Mind Reading, Mentalism & Fun!
Jerry Farber's Side Door - 3652 Roswell Road NW, Atlanta
This event is free for GSAE members!  Please contact Jeff Yackel 770-451-2785 for further info.

November 9-16
Industry Week
Sponsored by GSAE, GaMPI, ISES, NSA and Atlanta CVB
Get all the details here

Tuesday, November 19
Tax Exempt Association (T.E.A) Group Luncheon - "Recent Accounting Standards Updates and Proposals Impacting Nonprofit Organizations"
11:15 am - 1 pm
Maggiano's - 3368 Peachtree Road, Atlanta
RSVP by 12 pm, Nov. 14 to Molly Amos at mca@joneskolb.com or (404) 262-7920

Wednesday, November 20
GSAE Board of Directors Meeting
9:30 - 11:30 am
American College of Rheumatology

Thursday, November 21
GSAE Small Staff SIG Luncheon - Best Practices in Volunteer Management
12-1:15 pm
Georgia Tech Hotel & Conference Center - 800 Spring Street NW, Atlanta
RSVP by Nov. 18 to ahammerli@meetingexpectations.com or gene@sedc.org

Tuesday, December 10
GSAE-Kellen Company Discussion Group - Apps and Mobile Sites for Today’s Devices
8-9:30 am
Kellen Company - 1100 Johnson Ferry Road, Suite 300, Atlanta
Register by Dec. 3.  Breakfast will be provided.

Wednesday, December 11
GSAE Holiday Luncheon, Awards Show, Annual Business Meeting & Silent Auction
10 am - 1:30 pm
Sponsored by Visit Norfolk, Renaissance Hotels Mobile, Grand Hotel Marriott Resort, Golf Club & Spa and The Georgia Center's UGA Hotel & Conference Center

Save the Date for GSAE Events in 2014
Feb. 19 - GSAE Quarterly Luncheon at Holiday Inn Capitol Conference Center
April 16 - GSAE Quarterly Luncheon at Georgia World Congress Center
May 28-30 - GSAE Annual Meeting in Savannah, Georgia
July 9 - GSAE Summer Luncheon
Sep. 17 - GSAE Quarterly Luncheon: The Abit Massey Lecture Series
Nov. 19 - GSAE Tradeshow & Quarterly Luncheon
Dec. 10 - GSAE Holiday Luncheon, Awards Show & Silent Auction at Georgia Aquarium

Donate now to the 2013 GSAE Holiday Silent Auction, to be held Wednesday, December 11.  The location for the Holiday Luncheon & Silent Auction has not been set - if you're interested in hosting this event, please contact GSAE.  The Auction is a great way to show your support and help raise funds for GSAE.  This year's Annual Meeting Silent Auction donations produced revenues totaling more than $11,000 to help continue GSAE’s mission of advancing the profession of association management and enhancing the professionalism of association executives.  We're asking all GSAE members and friends for support of the Silent Auction this year.  Any donation of any size will be most appreciated and welcomed - we can even package smaller donations together to create a fabulous gift basket or experience!  Check out our current donations and start planning your shopping list today!
We need 2 CAEs to act as proctors on December 6, 2013 from 8 a.m.-2 p.m. To act as a proctor, you must meet requirements set out by the CAE Commission, including: 
  • Hold the CAE credential.
  • Not have been involved in candidate preparation in the past year.
  • Not be a relative or have an employment relationship with any candidate at the administration of the examination you will be proctoring.
  • Protect the security and confidentiality of the examination and the confidentiality of the identity of the examination candidates.
  • Not discuss the content of the examination with any candidate before, during, or after the exam administration. You may clarify logistical instructions.
  • Administer the examination according to the instructions provided by ASAE.
  • Refrain from distracting activities during the examination such as eating or talking on the telephone.
  • Collect all examination materials and return them immediately after the completion of the exam via the means provided by ASAE.
  • Never comment or make any type of assessment of any candidate's performance on the examination. 
  • Not discuss the examination with anyone else, except ASAE Credentialing staff and/or any CAE Commissioner.      
Please contact Wendy at the GSAE office (wendy@gsae.org) if you are available to help on December 6th. 

From ways to market your event—and membership in your association—online, to setting up more opportunities for networking at your next conference, this episode of GSAEtv focuses on keeping your events relevant.

News Briefs
Five of the premier Atlanta area meetings and events industry related organizations are combining talents to provide an unparalleled week of educational experiences.  Meeting Professionals International Georgia Chapter (GaMPI), Georgia Society of Association Executives (GSAE), International Special Events Society Greater Atlanta Chapter (ISES), National Speakers Association Georgia Chapter (NSA-GA) and the Atlanta Convention and Visitors Bureau (ACVB) are proud to announce the formation Industry Week 2013.

Industry Week 2013 will kick off on Saturday, November 9, 2013 and continue through Saturday, November 16, 2013.  Seven events over seven days will provide industry professionals opportunities to give back to the local community, make new professional and personal connections and participate in one of a kind educational opportunities.

Saturday, Nov. 9 - ACFB Food Sorting Day Volunteer Event
Monday, November 11- Gather a team of friends and co-workers and make plans to attend GaMPI's 2013 Fall Classic at the Polo Golf & Country Club
Tuesday, Nov. 12 - ISES Greater Atlanta Chapter Program
Tuesday, November 12 – GaMPI November Workshop: Social Media, 8:30 am – 12:30 pm
Wednesday, November 13 – GSAE's Grand Tradeshow Experiment, Georgia International Convention Center. Register today.
Saturday, Nov. 16 - NSA-Georgia Chapter Monthly Meeting

More information is available on the 2013 Industry Week website.

Do you think your job is difficult?  Imagine managing a building with anywhere from 800 to 2000 children or teenagers, managing over 150 employees, setting the direction for all of them, and dealing with parents!  Well, you do not have to imagine – we have over 100 schools in Fulton County that are inviting a business or civic leader to be the principal’s shadow for a half or whole day.  This will be the week of November 18th and we will endeavor to accommodate your schedule.  Schools in supportive communities have some of the highest educational outcomes.  Education is a key priority for a strong economic future.  Join us to be part of the educational renaissance in Fulton County!  Need more information?  Click here for the application or contact Lisa Martin, GNFCC Education Committee.

Charities across Georgia will again rally the state’s collective philanthropic spirit on Thursday, November 13 for the second annual GA Gives Day 2013.  On November 13th, over 1,600 nonprofits throughout Georgia, along with major media, corporate, government and philanthropic leaders will try to engage over 10,000 donors to give to a cause of their choice in one 24 hour period.  The objective of the day is to celebrate the work and worth of nonprofits in our everyday lives and to celebrate the spirit of generosity in our state by raising as much awareness and as much money as possible during that timeframe.  100% of all donations go directly to your causes.

Georgia Gives Day is a celebration of generosity across the state, "This is a wonderful time to engage new donors in making a difference by helping them learn more about the organizations in their communities." said Karen Beavor, CEO of Georgia Center for Nonprofits.  The public is encouraged to give and to use their networks to spread the word about causes they care about and encourage others to give along with them.


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