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Dr. Roger Tutterow headshot

Keynote: Dr. Roger Tutterow
Roger Tutterow, Ph.D. is a professor of economics at Kennesaw State University, where he holds the Henssler Financial Endowed Chair. In addition, he serves as Director of the Econometric Center, an applied research center housed in KSU’s Coles College of Business. In addition to his work in academia, Dr. Tutterow has served as a consultant on financial economics and statistical modeling for corporate clients ranging from Fortune 500 companies to closely held businesses. He has provided expert testimony on economic, financial and statistical matters in state and federal court, before the Georgia General Assembly and before the Georgia Public Service Commission.

11:30 am - 12 pm - Networking Reception
12 - 1:30 pm - Luncheon with Keynote Dr. Roger Tutterow

GSAE Member - $39 Early Bird
GSAE Guest - $49 Early Bird
*In-person attendance will be limited to ensure social distancing guidelines are being followed. Less than 5 spots remain for in-person registration. Due to the nature of the event, GSAE will not livestream or record, though we will provide handouts after the event. 

We take your health and safety seriously. While we hope to gather up to 55 members in person, we encourage you to ascertain your own comfort level for an in-person event. Our friends at Georgia Tech have created a risk-assessment tool we think is top-notch. Please use it to help in your decision-making.

Thank you to our sponsor:
Explore Brookhaven
Thank you to our host:
Hyatt Regency Atlanta Perimeter at Villa Christina

Thank you to our av sponsor:
Orchestrated Audiovisual & Production Services 

Explore Brookhaven logo
Hyatt Regency Atlanta Perimeter logo

Register today for the GSAE annual meeting

  • June 2-4 at The Read House, Chattanooga, TN
  • Run of house - $145 before taxes and fees
  • Learn more about The Read House's hotel safety guidelines
  • Registration: GSAE association executive member or other state, local or regional SAE association member - $399; corporate supplier member - $659-$909; additional attendee from same organization - $299; please contact us for additional information about day rates
  • If you're able to, please consider donating to the silent auction
  • Note that GSAE does not use a housing company or third-part list seller. Ever. It's a scam.

    Did you know? 
  • Chattanooga was named to Travel Channel's 10 Best 2019 Budget Travel Destinations.
  • Garnet Carter invented Miniature Golf in 1926 on Lookout Mountain and later went on to develop Rock City Gardens leading to the world’s first franchised Coca-Cola bottling plant being built in Chattanooga by two local attorneys.
The Read House logoChattanooga Tourism Co. logo 
Huntsville/Madison County CVB
Augusta Marriott at the Convention Center
Member News

Austin Hackney has been promoted to Executive Vice President at Home Builders Association of Georgia.

Jon Krueger is President & CEO of Printing & Imaging Association of Georgia (PIAG).

Heather Blanchard, CAE is Director of Professional Education & Research at Industrial Asset Management Council (IAMC).

Bob Schuler has been named Senior Vice President, Event Sales and Operations at International Market Centers.

Holly Wright is Senior Sales Manager at Omni, Amelia Island Plantation.

Genia Ryan, CAE headshot

Genia Ryan, CAE, founding President of Georgia Senior Living Association, retired at the end of March after 23 years as President and CEO of the organization. 

"My work with GSLA has been not only professionally rewarding but also personally meaningful,” says Ryan. "I’ve had the pleasure of working alongside so many leaders in the industry over the years, and it’s gratifying to know that together we’ve impacted not just livelihoods but lives.” Read the press release


The Atlanta Journal-Constitution has recognized 175 organizations as the top places to work in Atlanta. Congratulations to the following GSAE members for being recognized in the small company category:

#16 - Georgia Municipal Association
#22 - American College of Rheumatology
#44 - MemberClicks

Learn more about the AJC's Top Workplaces.

Harrah's Cherokee logo

Harrah's Cherokee Casino Resort is excited about their new conference center, which will feature 700 additional hotel rooms, restaurants, a 2,000 space parking garage, and 83,000 square feet of conference space. It is slated to be completed this fall. Learn more about the conference center and view their video.

Savannah Convention Center logo

On March 17, Gov. Brian Kemp and Savannah leaders officially broke ground on the Savannah Convention Center's expansion. The project is expected to be completed in 2023. Learn more about the expansion and the ceremony

Explore Asheville logo

Explore Asheville has created a toolkit to support meeting planners, including case studies that offer planner-to-planner advice, the latest updates on local guidelines, and virtual planning resources. View the toolkit.


Nashville has been busy creating new music, attractions, exhibits, and hotels. More than 2,500 hotel rooms opened in 2020, and 2021 is expected to bring even more. See what's new in Nashville


VisitColumbusGA is excited to announce the completion of two new hotels and a finished renovation. Attendees will now have access to nearly 500 rooms within walking distance of the Columbus Georgia Convention & Trade Center. Learn more about the new hotel inventory and renovations.

Columbus was also recently named to Matador Network's "25 coolest towns in America to visit in 2021."

Hilton Sandestin Beach Golf Resort & Spa
The Lodge at Gulf States Park
GSAE News & Events

GSAE's Shared Interest Groups (SIGs) are self-directed groups of GSAE members that focus on a particular area of interest and offer members a place to discuss issues of personal relevance with peers. We hope you can join us at an upcoming program, which are open to all GSAE members:

  • Internship grant applications are due May 1.
  • Any organization in Georgia that employs at least one GSAE member may apply.
  • Applications will be judged on the quality of the internship experience described in the application rather than on the qualifications of the student who will fill the internship.
  • It is the responsibility of the organization to recruit a qualified student to fill the internship, but this may be done after the GSAE Foundation announces which applications will be funded.
  • Watch this video and learn more here about the internship grant program.
  • Please consider making a donation to the GSAE Foundation.

We need you to make our annual meeting silent auction a success! We understand that it may not be feasible for you to donate in quite the way you have in the past, however, every donation, no matter what, helps us reach our goal. 

Donating to the silent auction helps raise funds to continue GSAE’s mission of advancing the profession of association management and enhancing the professionalism of association executives. The silent auction will again be virtual, thanks to our friend Tony Rissley, Expo Auctions. To donate, please complete the online form or download a pdf version. Thank you for your support!


Our SIG leaders are creating relevant and timely programming to help you be better at your job. Recordings of our latest virtual programs are available on GSAEtv and include:

Preparing for Re-Entry: Tips for Returning to ‘Normal’ Life & Work, sponsored by the Pajama Brigade SIG - Life and Leadership Coach, Erin Meadows, IOM, CPC, ELI-MP walks you through important tips to prepare your organization and yourself for return to life and work after COVID-19.

Accessibility Best Practices for Web, Event, and Communications, sponsored by Tech Ninjas, Meetings, and Communications SIGs - Sam Evans, CAE, MBA discusses accessibility best practices for the web, events, electronic documents, and communications.

The recent HopSkip webinar "Live Event Success Round Table Discussion" featuring GSAE folks - Michelle Gortemoller, Hyatt Regency Savannah, Jennifer Thompson, Visit Savannah, and Wendy - is available to access. The blog discusses follow up questions and the video stream is available for viewing as well.

  • COVID-19 resource page has been updated with education and resources for employer relief options and meeting and convention strategies and guidance.
  • More resources: Pajama Brigade resource page and in-person meetings tool kit
  • Explore the Take 5 page, including updates from our corporate supplier members plus virtual tours of all your favorite locations.
  • Recordings of our virtual meetings are available on our GSAE1917 YouTube Channel through GSAEtv.
ASA Compensation logo

The Real-Time Compensation Benchmarking tool is a 24/7/365 online compensation benchmarking platform designed exclusively for executives of professional, trade and service-centric associations/nonprofits.

  • $149 subscription for GSAE members
  • Entering data will always be free
  • Compare key operational metrics, estimate valuable KPI's, and generate customized reports
  • Answers to frequently asked questions
  • Get started now!
  • Fill out the survey before April 30 and receive the DE&I Industry Snapshot Report at no cost.

As a reminder:

  1. GSAE does not contract with third-party companies to sell our mailing list or member data. Please disregard any such fraudulent company solicitations. If you would like to rent GSAE's mailing list legitimately, you may access the contract on our forms page. We do not release your email address as part of the mailing list rental agreement - ever, per Board policy.
  2. GSAE staff or officers will never ask you to transfer funds to a staffer, volunteer leader or member for any reason. If one of our leaders is actually traveling and runs into a spot of bother, they will contact a family member - not us, and not you.
  3. While we may ask you to log in to your profile to register for an event or update your contact information, we will not ask you to send your social security number, bank account information, or credit card information directly to us. Electronic and paper invoices will direct you to our secure PCI-compliant payment page or to our fax number.
  4. If you have any questions about the validity of a message from GSAE - from staff, our officers, our website or our enewsletter provider - please don't hesitate to contact us directly.
News Briefs
AA Communications Benchmarking logo

We invite you to participate in the 2021 Association Communications Benchmarking Study! This comprehensive study defines communications best practices for associations of all sizes.

  • Take the survey and see where your association scores against those best practices.
  • Participants who complete the survey will be entered for a chance to win one of 25 $100 Amazon gift cards.
  • The survey will remain open through April 30.

The Power of A Awards recognize and celebrate the extraordinary contributions associations make to society year round through industry/professional advancement; global development; diversity and inclusion practices; advocacy; and community support and engagement. For more information and to apply, please visit The Power of A website.

GACVB logo

At GACVB's Annual Conference, tourism professionals will join together with industry services partners and hospitality affiliates to share successes and find solutions in promotions and product development. Learn more and register.

Association Laboratory logo

Association Laboratory's Looking Forward 2021 Dashboard allows you to customize the data by a variety of key variables like budget size, geographic scope or type of association then download the relevant information to guide your discussions with volunteer leaders or staff.

Association Laboratory's Looking Forward Together workshop series is geared at identifying solutions to your association’s strategy challenges.

  • April 21 - Re-energizing Your Global Partnerships in a New Landscape
  • May 5 - Building an Online Event with Content Your Members and Stakeholders Really Want
  • GSAE members receive a discount (discount code is posted under the "Member Offers" tab in your profile).

The Global Biorisk Advisory CouncilTM (GBAC) STAR is the cleaning industry's only outbreak prevention, response, and recovery accreditation. Learn more about GBAC STAR and view their new facility directory.

A new blog post from MemberClicks on spring cleaning your association database, a podcast from Lodging Leaders discussing hotels' competitive sets, and more!
Alabama Gulf Coast CVB
Atlanta association management firm representing non-profit associations seeks an in-house, Membership and Communications Associate...
The Georgia Senior Living Association, Inc. (GSLA) is seeking an energetic, self-starting, seasoned executive to lead our organization. GSLA, founded in 1998, represents providers and industry...
This is an exciting new opportunity to join the ABC of Georgia team! Over the past year, ABC has been able to continue to offer fun and safe in-person event opportunities for our...



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