CSAE Association Agenda
CSAE News & Updates

On October 22nd, join Dr. David Weiss as he leads a full-day of exploration for board members and senior leaders of key questions around roles and the most effective approach for a board in developing the association’s strategy. How can you work together to build a strategy that delivers sustainable competitive or comparative advantage? How can you track strategic progress and your investment in innovation?

Discover how to contribute greater value to the future of your organization and learn to master the tools you’ll need to get there with this outstanding day of learning and discussion led by one of the industry’s best. 

For more information and to register, click here.

Sponsored by: 



Carol joins CSAE at the King Street office, Toronto, as financial administrative coordinator, bringing 15+ years experience in both the private and non-profit sectors, most recently with the Office of the Provincial Advocate for Children and Youth. Carol looks forward to bringing her expertise to the CSAE team and membership. Welcome, Carol!

You can reach Carol at 416-363-3555 ext. 224, or carol@csae.com.


Join more than 600 fellow association professionals in Canada who are CAE® certified or working toward their designation.

Designed with the flexibility you need, the program includes five, 12-week online courses that you can take at your own pace and a certifying exam. Courses integrate real-world scenarios in the assignments, allowing you to dive in to your professional knowledge in a truly rewarding way.    

For the full course list and to register, visit the website.

Questions? Contact Eve Mechici, Program Manager, at eve@csae.com or 416-363-3555, ext. 242.

Chateau Le Jardin
Naylor Association Solutions
Membership Spotlight

Member Since 2003

Early in my career, I was very fortunate to have a mentor that taught me the vital importance of the non-profit sector, the need to become involved in one’s professional association and the requirement to give back. I proudly became a CSAE member and earned my CAE in 2003. I continued to be a member for over 13 years while working as a senior executive in several non-profits. However, I have since moved onto the other side of membership as a business member when I launched my consulting firm, Pinpoint Governance Group, in 2018.

CSAE continues to provide me with incredible opportunities for collaborating, volunteering, networking and business development. Currently, I am pleased to serve on CSAE’s governance committee and on the PDX committee for the Trillium Network.

Connect with Heather on LinkedIn.

Member since 2018

I work for the hospitality sales team at Andrew Peller Limited (APL) representing Peller Estates, Trius Winery, Wayne Gretzky Estates and Thirty Bench in Niagara, Ontario. I thoroughly enjoy working with associations and learning about their organizations’ values. I’ve noticed how everyone I speak to is passionate about what they do and how they can further improve their association; a work ethic I admire. For this reason, it is rewarding to volunteer with CSAE and create lasting relationships.  

One of the best aspects of having a CSAE membership is attending networking events where you can meet and connect with professionals who are very knowledgeable about the industry. Initiating an open discussion with a fellow member can lead to inspiring conversations and impactful advice that can enhance your career. I believe I learn the best from others, and most are willing to teach lessons they once learned.

Feel free to connect with me at lindsay.murray@andrewpeller.com.

Learn more about Lindsay.

Are you a CSAE member who would like to be featured in our newsletter? Email nicolas@csae.com for details!

Sector News
Source: CSAE Blog
Associations often need government support to gain funding, tackle important projects and fulfill their organization’s vision and mandate. But they face stiff competition when it comes to making themselves or their issues a priority for policymakers. The groups that understand the benefits of a concerted effort that goes beyond a simple phone call to their local MP will have a far greater prospect of receiving government support.
Source: CSAE Blog
Many smart people are not numbers people. You may have a great board of directors, but do they have a good grip on your association’s financial situation? Are they making informed and effective decisions? 
Source: Beta Kit
The Toronto-based Canadian Association for Girls in Science (CAGIS) has received a $548,804 investment from the federal government to make its STEM services accessible to more young women. CAGIS’ goal is to promote, educate, and develop an interest in science, technology, engineering, and mathematics among girls aged seven to 16.
Source: Gallup
Two-thirds of member-based organizations, including trade and professional associations, don't have a formal plan for engagement. Gallup research shows that organizations with high levels of customer engagement see 63% lower customer attrition. Without an engagement plan, organizations are missing out on opportunities for growth and may even be losing their best members.
Source: The Guardian
Four entrepreneurs recently received micro-grants from the P.E.I. Business Women’s Association. The recipients are Harmonie Richard (Paraska's Place), Sabine Schoenknecht (Atlantic Mustard Mill), Britannia Willes (Unpacked) and Helena Wood (Mosaic Management). 
Source: Associations Now
Marketing departments need a content strategy that aligns with the association’s mission, engages members, and allows for repurposing across multiple channels.
Source: My Muskoka Now
A provincial entity and it’s local counterparts have launched a campaign geared at protecting future generations from climate change. The Ontario Public Health Association has launched the campaign “make it better” which offers parents and concerned citizens insight into the realities of climate change, and the health concerns that come with it. As well, there is a pledge that people can take.
Naylor Association Solutions
CSAE Events
Sep 2019
Winnipeg, MB
Lunch session/Workshop
Speaker: Jonathan N. Strauss
Time: 11:30 AM – 1:00 PM
Sep 2019
Ottawa, ON
Network event – CSAE Ottawa-Gatineau
Time: 2:30 PM – 7:00 PM
Sep 2019
Edmonton, AB
Network event – CSAE Alberta
In-person event
Speaker: Dr. Judi Malone
Oct 2019
Toronto, ON
Network event - CSAE Trillium
Reception and dinner, In-person event
Master of Ceremonies: Dave Hemstad
Time: 4:30 PM – 9:00 PM
Oct 2019
October 22-25
Conference and Showcase
Venue: Sheraton Wall Centre, Vancouver, British Columbia
Price: Early Bird Full Conference Pass - Members: $815.00 / Early Bird Full Conference Pass – Non Members: $1,065.00
Oct 2019
Vancouver, BC
Workshop, in -person
Speaker: Dr. David Weiss
Time: 8:30 AM – 4:30 PM
Nov 2019
Toronto, ON
Workshop, in-person event
Network event - CSAE Trillium?
Facilitated by Fay Booker, FCPA-FCA, CIA, C.Dir., Acc.Dir., FCIS
Panel moderated by Korinne Collins
Time: 8:00 AM – 12:00 PM
Nov 2019
Western Canada
CSAE event
Workshop, In-person event
Speaker: Dr. David Weiss
Time: 8:30 AM – 4:30 PM
Nov 2019
Vancouver, BC
Network event – CSAE British Columbia
Luncheon, networking event
Time: 11:30 AM - 1:30 PM
Dec 2019
Toronto, ON
Network event – CSAE Trillium
Networking event
Time: 4:45 PM – 9 PM
Featured Publications

By Huw Williams

Excerpt: Dealing with the media is a risky and high-pressure business for association staff and board members. Answering a journalist’s questions incorrectly or mishandling a media enquiry can be like a high wire act gone awry with immediate negative career implications. In my experience, association members have high expectations that the media will be handled professionally by their leaders. Too often, media missteps are a short path to an association member revolt. 

Order at a 10% discount through August 31, 2019.

By Jack Shand

Excerpt: Succession planning is not about trying to guarantee future jobs for current employees. The process must first look to the organization’s future vision and strategic plan,and define what competencies the organization will require to meet its mandate. At this point the employer can set about cultivating the careers of the best employees by looking at staff who perform well, want to excel, and who have the potential to grow.

Order at a 10% discount through August 31, 2019

Do you have a recommended great read? Send your suggestion to nicolas@csae.com.

Career Resources

Have you thought about leveraging CSAE's relationship with over 15,000 association executives to fill your next position? Post your job to AssociationJobs.ca now! Remember CSAE members save 40%.

Interested in finding the latest career opportunities in the association sector? Click here to find the most recent postings, such as:

Title: CEO
Organization: go2HR
Location: Vancouver, BC
Get More Details

Title: Executive Director
Organization: The Canadian Institute of Forestry/Institut forestier du Canada (CIF-IFC)
Location: To be discussed
Get More Details

Thank You to Our Corporate Partners

Euclid Technology is a leading provider of Association Management Software. For over twenty years, Euclid has provided innovative Association Management Software (AMS) products and solutions to clients in the United States and Canada. The Euclid Team is US-based and prides itself in providing the best implementation support and services. Euclid is relentlessly committed to our clients' success, which shows in our 97% client retention rate.

For more information, click here.