A Guide To Mobile Digital Marketing
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Although you might understand the importance of having a mobile marketing strategy, you might be stumped on exactly what changes you need to make to accommodate today’s mobile-heavy world. Most companies ensure they have a mobile responsive site and consider their mobile strategy a fait accompli. But the journey that a mobile user takes can be so drastically different from that of a desktop user, that there are actually quite a few more steps involved in optimizing your campaigns for mobile devices. Learn more in this Forbes article by Mike Templeman.
