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The Scientific Reason Your Employees Value Opinions Over Facts
Even in a data-obsessed era, your business is ultimately driven by human opinions. There's a scientific reason for this. And it goes beyond the obvious reminder that sustaining an analytics advantage requires talented employees who'll ask the right questions, make the correct decisions, and persuade their colleagues to come along for the ride. The reason is that people, on the whole, favor the laziness of opinion over the rigor of scientific study. Learn more...