ABA Banking Journal
April 10, 2020

This ABA Banking Journal newsletter is a free, twice-monthly supplement to the ABA Banking Journal magazine intended to help you stay on top of industry and policy news. You can also stay abreast of banking news by visiting aba.com/BankingJournal, home to ABA Daily Newsbytes and other email bulletins.

Maximizing Your Financial Institution’s Cross-Selling Potential
Cross-selling is by no means a new sales strategy. However, financial institutions have evolved in their approaches to get customers or members to purchase additional products or services. Aggressive, high-pressure sales tactics have subsided, as have in-person interactions in bank branches. With fewer in-person opportunities to identify and offer additional products and services, savvy community financial institutions are finding ways to bring together tried-and-true cross-selling strategies with new technologies and tactics.
Click here to learn more
Industry News
Union Savings Bank pairs personal finance skills with its banking careers program for underrepresented communities. (ABA Banking Journal)
In times of crisis, take proactive steps to observe, listen and advise to ensure your institution develops a positive, lasting reputation as a business bank. (ABA Bank Marketing)
Addressing four myths about the business opportunities and compliance realities of cannabis banking. (ABA Banking Journal)
Data Center, Inc. (DCI)
Computer Services Inc
Loomis US corp
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Policy News
The OCC and FDIC have taken a “significant step” toward modernizing the Community Reinvestment Act regulations with their recent proposal to update the 30-year old framework, the ABA and 51 state associations said this week. (ABA Banking Journal)
In a comment letter to the federal banking agencies, the ABA supported a proposal to amend the “covered funds” and “Super 23A” regulatory provisions of the Volcker Rule. (ABA Banking Journal)
Noting the pivotal role that community development financial institutions play in stabilizing local economies and creating jobs in low- and moderate-income communities, the ABA and several industry trade groups urged lawmakers to include funding for the Treasury Department’s Community Development Financial Institutions Fund in the next economic stimulus package. (ABA Banking Journal)
Appraisal Institute
Cummins Allison
As required by Section 4012 the CARES Act, the federal banking agencies today temporarily lowered the community bank leverage ratio, issuing two interim final rules to set the CLBR at 8% and then gradually re-establish it at 9%. (ABABanking Journal)
In a significant development for the industry, the Financial Action Task Force recently upgraded its assessment of the United States’ anti-money laundering and counter-terrorism compliance framework. (ABA Banking Journal)
Integrated Marketing & Sales for Banking
Alignment between marketing and the front line bankers and wealth managers in an organization is critical to success, but these teams will only work well together when they’re pursuing the same goals and have been empowered with the same actionable data. Learn how marketing automation can help bridge the gap between marketing and sales by working with your CRM to create a single source of truth for your organization.
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Coronavirus News
Ed Francis talks about how InBank’s technology investments have positioned the company to serve its customers and thrive long-term, even in the midst of the coronavirus pandemic. (ABA Banking Journal)
Compliance professionals are uniquely positioned to educate older Americans about the growing number of scams surrounding the pandemic. (ABA Banking Journal)
How banks are pivoting to address the challenges of the coronavirus. (ABA Banking Journal)
The nation’s banks are playing a vital role in delivering coronavirus relief funds to struggling businesses, ABA President and CEO Rob Nichols said in a recent interview on Bloomberg Radio. (ABA Banking Journal)
Fannie Mae and Freddie Mac have issued updates to their servicing guidelines for servicers working with borrowers affected by the coronavirus pandemic. (ABA Banking Journal)
As banks manage the risks associated with physical transmission of the novel coronavirus, ABA SVP Paul Benda has authored a paper summarizing the current science on the risk of transmission through contaminated surfaces, such as ATM keypads and U.S. currency. (ABA Banking Journal)



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