Hotelier Weekly
March 31, 2022
Bayer CropScience, LP

AAHOA News
  
The credentialing process to be eligible to vote in the 2022 Elections opened on Monday, March 28 and runs through Friday, April 8. Everybody should have already completed the first three steps in the nine-step voting process:
  1. Ensure you’re eligible to vote;
  2. Make sure a unique email address and mobile phone number in MyAAHOA is on file (no sharing with family or businesses);
  3. Download the Voatz app to your smart device.
Once those three steps are complete, you're ready to complete the credentialing process: Go to the AAHOA-Voatz website and click on "Voter Guide" in the top menu. This document is a step-by-step guide that will walk you through the process to set up the Voatz app, confirm your identity, and prepare you to cast your ballot. Remember, the credentialing process is NOT complete until you have received confirmation in the Voatz app that you're verified.
 
Reminder: Eligible voters must complete the credentialing process by April 8 or you WILL NOT be able to vote in the 2022 AAHOA Elections.
  
SBA Administrator Isabella Casillas Guzman will make a special appearance during Wednesday's General Session at AAHOACON22. As the head of the SBA, Guzman represents more than 32.5 million U.S. small businesses and is committed to helping small business owners and entrepreneurs start, grow, and be resilient. Guzman has extensive leadership experience as a small business advocate at the state and federal levels, most recently spearheading California's COVID-19 relief programs as director of California's SBA and continuing as administrator of the U.S. SBA at the height of the pandemic. Join us for this can't-miss session!
 
  
The complete schedules for our 2022 Charity Golf Tournaments and Regional Conference & Trade Show are both now listed on the events calendar at AAHOA.com! Our Charity Golf Tournaments serve as an important component of advancing our mission through community engagement. Our Regional Conferences & Trade Shows are the best way for you to network and connect with local hoteliers, industry professionals, and vendors, and we have an exciting new lineup for 2022. Check the calendar and reserve your spot today!
  
The final webcast in the AAHOA Women's History Month series focused on the latest creative ways Tourism Improvement Districts are being used to benefit destination marketing organizations, convention and visitor bureaus, hotels, and other tourism-related businesses. Watch on demand as Tiffany Gallagher, Civitas’ VP of Operations, gives an introduction to TIDs, shares the history behind them, examines some case studies, and provides an overview of the formation process.
United Insurance Agencies
Charter Communications Operating, LLC
Red Roof Inn
Ascentium Capital , LLC
Events and Happenings
  
Check out our lineup of events coming your way over the next week! Make plans to join us by registering today. (All times are local.)
dormakaba, Inc.
Metro25 of Detroit Inc
In the Market
  
Truist Securities reports, “Last week’s RevPAR was up against a +255.2% comparable result in 2021 vs. +124.5% in the prior week. On a 3-year run-rate (vs. 2019), RevPAR was +7.3% vs. +9.5% in the prior week’s 3-year run-rate. Upscale RevPAR: +62.8% y/y and -3.0% over 3 years; Upper Midscale RevPAR: +39.5% y/y and +5.0% over 3 years. The combination of strong leisure trends from Spring Break and improving business travel (both convention/group and individual) contributed to another decent demand recovery week on a clean comp. ADR gains remain relatively pronounced vs. 2019. Spring Break travel demand was robust, evidenced by Resort RevPAR +22% vs. 2019 (occupancy -6%; ADR +31%).”
 
For more, read the full report here, and read the China and Europe report here.
American Pride Bank
Astics Inc
Featured Club Blue Member
  
As North America’s leading hospitality procurement services provider, Avendra offers AAHOA Members competitive pricing from its 800+ supplier contracts. Earn huge savings on engineering, rooms operations, administrative, replacement FF&E, and more! Visit the website or call 866-AVENDRA and start saving today!
Featured Platinum/Silver Member
  
Atlanta-based Focus Brands® is a leading developer of global, multi-channel food service brands. Focus Brands, through its affiliate brands, is the franchisor and operator of more than 6,300 restaurants, cafes, ice cream shoppes and bakeries in the United States, the District of Columbia, Puerto Rico, and more than 60 foreign countries. This curated collection of iconic brands is united under one powerhouse company that’s leading the industry through product innovation, cutting-edge business practices, and an expansive media presence. Check out the website to learn more!
Featured Member Benefit
  
AAHOA Members get a 25% discount on the STAR report (during the 1st year of enrollment), 15% discount on Pipeline reports, and a 10% discount on the School Break Report. Click here to view additional benefits, then contact STR at (615) 824-8664, ext. 3504 or info@str.com to get started.
Hotel Equities
Industry News
  
With hotels often gathering large amounts of personal information, they are becoming increasingly popular targets for cyber attacks.
(Source: Financial Times Photo credit)
  
With labor costs continuing to increase, hoteliers are experiencing a continued offset on their balance sheets thanks to the trend of steady bookings.
(Source: Business Travel News Photo credit)
  
With many factors contributing to a challenging economic climate, savvy hoteliers are getting creative with technology to maximize cash flow and minimize risk with the F&B side of their businesses.
(Source: Hotel Management Photo credit)
FARMERS STATE BANK
Today's Hotelier: In Case You Missed It

MARCH ISSUE

The March 2022 issue is out now! In this issue, we explore the road to recovery, including a look at market factors and business choices that can help speed recovery. We also discuss topics such as finding opportunity in a challenging economy, how offering better benefits could knock out your labor woes, utilizing new technologies to help a hotel’s bottom line, and much more.

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