Hotelier Weekly
November 18, 2021

AAHOA News
  
Last week, the 5th Circuit Court of Appeals upheld a stay issued on the Occupational Safety and Health Administration’s emergency temporary standard requiring employers with 100 or more employees to implement vaccination and testing protocols. The court has instructed OSHA not to take further action on the implementation or enforcement of the ETS. The Office of the Federal Register is accepting written comments on the ETS until Dec. 6, 2021. You can submit formal written comments to the Federal Register by clicking here.
  
Held in NYC’s Javits Center, HX: The Hotel Experience Powered by AAHOA, held in conjunction with BDNY, drew hospitality owners, operators, and design professionals from across the U.S. AAHOA powered the educational opportunities, including sessions for Young Professionals and Women Hoteliers, and sessions discussing means of attracting talent to return to the lodging industry. The "Generation NOW Leadership Presented by AAHOA Young Professionals," which was moderated by AAHOA Secretary Miraj S. Patel, drew a huge audience to the trade show floor, where there was standing room only.
  
The end is nigh! AAHOA's 2021 Regional Conference & Trade Show schedule is nearing the end, but it's not too late for you to take advantage of all they have to offer. We have four regionals remaining this year – Florida (11/30), South Carolina (12/7), Greater Los Angeles & South Pacific (12/9), and Gulf (12/10) – with the Central Midwest regional moving to February 2022. Our regionals give you access to top vendors, networking, and region-specific industry updates you can't get anywhere else. Check the events calendar to find one near you!
  
As a hotelier navigating an uncertain landscape going into 2022, it is important to have a foundational understanding of what financial and lending options are available to you. In this webcast, Jake Clopton, President of Clopton Capital, discussed the current state of the capital markets as it relates to hotel financing. Tune in for this timely discussion on perm, bridge, and construction loans, including SBA and CMBS loans, and how you can make the most of the options available to you. Watch on demand.
United Insurance Agencies
Spectrum Enterprise
Ascentium Capital , LLC
Events and Happenings
  
dormakaba, Inc.
Red Roof Inn
AAHOA Education
  
Identifying, hiring, and retaining the right individuals for your business can be demanding as you focus on standing out in a competitive recruiting environment. Recent research also indicates that nearly 2 in 5 hospitality workers might leave their job in the next two months. Join AAHOA on Thursday, December 9, for our next webcast exclusively focused on retention in the hospitality industry. Aaron Bruns, Founder, A.L. Bruns and Company, and Charlie Wilkinson, Managing Partner, Bridge 2 Opportunities, will discuss some tactical steps and takeaways on how you can improve your retention process. Register now.
In the Market
  
Truist Securities (formerly SunTrust Robinson Humphrey) reports, “Last week’s RevPAR was up against a -52.0% comparable result in 2020 vs. -55.8% in the prior week’s 2-year run-rate. On a 2-year run-rate, RevPAR was -1.4% vs. -15.8% in the prior week’s 2-year run-rate. Upscale RevPAR: +103.9% y/y and -11.8% over 2 years; Upper Midscale RevPAR: +78.2% y/y and +6.2% over 2 years. There are major variances between midweek and weekend results throughout the STR data, a continuing trend despite the gradual ramp-up of corporate travel. RevPAR last week vs. 2019 was +31% for the U.S. on Friday-Saturday vs. down approx. 15% in the midweek. Within the chain scales, we see bigger gaps: Upper Upscale RevPAR was +16-18% on the weekend vs. Monday-Wednesday down between 37% and 42%. Comparatively, Economy weekend RevPAR last week vs. 2019 was +33-34% vs. Monday-Wednesday of +17-19. (Midweek, nothing to complain about, but we note that Economy demand is more heavily leisure and essential blue-collar business demand). We also see a large weekday-weekend performance gap for Top 25 markets.”
 
For more, read the full report here and read the China and Europe report here.
Best Buy Business
Featured Club Blue Member
  
As North America’s leading hospitality procurement services provider, Avendra offers AAHOA Members competitive pricing from its 800+ supplier contracts. Earn huge savings on engineering, rooms operations, administrative, replacement FF&E, and more! Visit http://www.avendra.com or call 866-AVENDRA and start saving today!
Featured Platinum/Silver Member
  
PMC Commercial Trust offers conventional and SBA loan programs for the acquisition, refinancing, renovation and construction of businesses with commercial real estate throughout the country as principal lenders. PMC has been granted Preferred Lender (PLP) status from the SBA, which allows for a faster turn-around time at the SBA. Since the early 90’s PMC’s focus has been on the hospitality industry, assisting start up individuals as well as multi property owners in obtaining the financing that best fits their needs. Visit the website, then contact Kristi Lewis-Hodge to get started.
Featured Member Benefit
  
AAHOA Members receive a 10% discount on CBRE’s Hotel Horizons econometric forecast reports of 60 major markets in the United States. Click here to view additional benefits. Contact CBRE Client Services (websales@cbre.com) to claim your discount or call 855-223-1200.
Industry News
  
To better deal with the ongoing workforce shortages in hotels and restaurants across the country, employers are making sustained efforts to better understand worker preference as well as the driving factors behind the challenge of attracting and retaining reliable team members.
(Source: Total Food Service Photo credit)
  
In today's market, there are more sources of business-building information for hoteliers than ever before, thanks to traditional and new media alike, and many enterprising hoteliers are taking advantage of the numerous hospitality-themed podcasts to stay abreast of current topics and trends.
(Source: HospitalityNet Photo credit)
  
As the retail and hospitality sectors continue to evolve and adapt to continually changing market forces, many hoteliers are left wondering about the new standards of doing business. Perhaps unsurprisingly, technology, customer-focused customization, and experience-rich offerings appear to be here to stay.
(Source: Forbes Photo credit)
Today's Hotelier: In Case You Missed It

NOVEMBER ISSUE

The November 2021 issue is out now! This month, we examine the involvement in state and local committees as a key part of a hotel ownership playbook, while also looking at marketing strategies for an unpredictable world and defensible terminations in a post-pandemic world. In addition, we learn more about new President & CEO Ken Greene's vision for AAHOA's future.

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