Castle Member Awarded For Innovative Thinking

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Mississauga, ON – October 31, 2012  The award was presented last week at the 17th annual Hardlines Conference in Toronto. Owner Vince Cavallo and store manager Max Careri have successfully transformed a 40 year old family business into a state-of-art, one-stop shop for building materials and hardware complete with home decor centre and first class service. After moving the business to a new location only three years ago and having to compete with the over populated box store competitors; Lumberland began to create a niche by selling the "complete" project and this differentiation has proven to be a winning recipe.

This Brampton Castle Building Centres location offers the traditional lumber, building material and hardware product assortment for contractors and home builders but also features an innovative and consumer-friendly design centre. The centre features over 100 kitchen and bath vignettes catering to design conscious clientele with a selection of high-end contemporary designs, sleek faucets, countertops, tile and finishes.

As an independent Castle member; Lumberland enjoys the benefits of a well-respected retail brand with the strongest buying program in the industry for the independent. Castle members like Lumberland; have the freedom to evolve and make innovative decisions in real-time; when it really matters, resulting in maximized profits and success.

Congratulations to Vince Cavallo and staff of Lumberland North.

The Hardlines award was the first-ever for Retail Innovation and was named in honour of Marc Robichaud who passed away earlier this year in Meteghan Centre, NS at age 36. Marc too was an independent retailer who was considered a pioneer of innovative retailing.

For more information please contact:

Jennifer Mercieca
Director of Communications
Castle Building Centres Group Ltd.
jmercieca@castle.ca