SHSMD Spectrum Newsletter
 

Complimentary Resources Crafted for SHSMD Members

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SHSMD provides its members with ongoing news and reports to bring new knowledge and thought leadership.  Below are two key reports recently released to guide your strategic thinking about emerging trends.  

SHSMD 2024 Calendar of Health Observances & Recognition Days – Access the 2024 Calendar!
 
The SHSMD 2024 Calendar of Health Observances & Recognition Days is developed for health care professionals, educators, and the general public to raise awareness of important health-related topics and to celebrate the contributions of health care workers. It’s designed to help you plan your 2024 community health events, internal and external communications, social media campaigns and more.

 

By the Numbers Survey – By the Numbers: MarCom Survey

You are invited to participate in SHSMD's benchmarking survey, part of a multi-year program through which health care organizations share blinded marketing and communications budget and resource allocation information. 
 
Know how you stack up against competitors and leverage this insight to make strategic and tactical decisions about where and how to allocate your marketing and communications budget in the future. Through your active participation, you’re helping to ensure that SHSMD’s By the Numbers: MarCom stays the most trusted and comprehensive budgeting resource for health care marketers and strategists.  
 
Contributing your data is free and will include a high-level summary through an online dashboard in the 4th Quarter of 2023. Complete the survey and become a subscriber today

 

Call for Volunteers – 2024 Leadership Opportunities at SHSMD
SHSMD's 2024 Call for Volunteers is open through Oct. 9, 2023. Put your leadership skills and talents to practice while gaining new insights from and developing a broader network with other experts in the field. Drive your professional growth by being an active participant in SHSMD’s committees and task forces. Some of these initiatives involve team work, others require independent contributions. Share your expertise, network with colleagues, and enhance your CV by volunteering with the leading association for health care strategy and market development. Learn more about the available leadership opportunities. 

To search for other resources free to members, visit the SHSMD Resource Library

 

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