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Meeting and Event News
As the year comes to a close, we want to take a moment to thank the CRA community for another year of dedication, resilience, and partnership.
With iron, engines, tents, and light, you shape the West Coast’s future right. From concrete to celebrations set, your work powers projects, communities, and gatherings of every kind. Year after year, your reliability and professionalism set the standard for our industry. Through long days, tight timelines, and changing demands, CRA members continue to deliver – supporting jobsites, events, and local economies across the region. Your commitment to safety, service, and excellence is what makes this association strong.
May the holiday season bring you well-earned rest, time with those who matter most, and a bright start to the year ahead.
On behalf of the California Rental Association, thank you for all that you do. Warmest wishes for a happy holiday season and a successful New Year.
— California Rental Association
Rental Center News
Vendor News
Business News
As the American workforce ages, business owners face a new frontier in workplace safety and productivity. Employees are working well past traditional retirement age, and while their experience is invaluable, the physical demands of the job can pose increasing risks. Musculoskeletal disorders (MSDs), slips, trips, and falls are rising among older workers, driving up workers’ compensation claims and reshaping how employers think about ergonomics, return-to-work programs, and age-inclusive safety design. This isn’t just a demographic shift – it’s a strategic challenge. By 2030, one in four U.S. workers will be 55 or older. Among those 75 and older, labor force participation is expected to grow by nearly 97%. Employers who fail to adapt may face higher injury rates, longer recovery times, and increased insurance costs. But those who respond with foresight and empathy can reduce risk, retain talent, and build a workplace culture that values every generation.
CRA UPDATE
Contact Jeff, Katie, and Connie with questions or ideas for the continued growth of our association. Visit the CRA website at www.calrental.org and see the opportunities available to help sustain and grow your business. Stay engaged with CRA!
Jeff Roberts, Executive Director
Cell: (909) 821-5998
Katie Marrs, Executive Assistant
Connie Roberts, Controller
Address: P.O. Box 757, Upland, CA 91785
Phone Number: (800) 272-7400
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Winter CRA Board of Directors Meeting
