FutureMark Launches Future Vantage Recycled, Coated No. 3 Freesheet

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FutureMark Paper Group, Westport, Conn., USA, a producer of recycled printing papers, this past week announced the launch of Future VantageTM, North America’s first 100% recycled, coated No. 3 freesheet. Until now, there has not been a 100% recycled option for high-end corporate marketing materials and magazine, catalog, book, direct mail, and retail applications. Previously, recycled content was only available if specified by the buyer and typically the maximum available was 30%.

Future Vantage brings outstanding brightness, print gloss, and print fidelity to the coated No. 3 freesheet market, for the first time equipping corporations, merchants, printers, and designers with the ability to differentiate their print products through both superior environmental and paper performance, the company says. Future Vantage, it adds, is ideally suited for a variety of print applications across a number of market sectors, including financial services, retail, fashion, travel, automotive, and telecommunications.

"Following the recent introduction of our recycled paper innovations in the book, digital inkjet, and label markets, we are proud to deliver another breakthrough product to the coated freesheet market," said Steve Silver, president and CEO of FutureMark "With Future Vantage, there are no compromises—it is the first coated No.3 freesheet with both 100% recycled content and excellent paper qualities some might traditionally associate with non-recycled products."

Future Vantage paper boasts a 70 gloss finish, a high brightness rating of 88, and is comprised of 100% recycled content. Future Vantage is available in 50, 60, 70, and 80 lb. basis weights and is immediately available through FutureMark’s sales force. For more information, the Future Vantage product data sheet is available online.

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