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Brand Forward: Marketing Yourself and Your Organization in Today's Environment
Tuesday July 27, 2021
2 p.m. - 3:30 p.m. ET
When it comes to personal branding in today’s environment, the question is: “How can I build my brand when I am working in my living room, and everyone I work with seems far away?”
Well, not to worry! In this session, we will provide tips and strategies to brand yourself, engage your target audience and ultimately keep your brand — whether it be yourself, your event or your organization — top-of-mind.
Panelists:
 Don Clark
Millennium Marketing Solutions
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 Duane Gibson
Spelled with U
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 Shameka Jennings
EventsNoire
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Developing a personal brand is vital as the pandemic increases our digital footprint and reliance on the internet. Of course, the value of branding is not only limited to personal branding. You can also use those same strategies to market your events and organization successfully and effectively.
Learner Takeaways:
- Understand the concept and importance of personal branding.
- Identify strategies to develop a successful brand for yourself and your organization.
- Understand how social media fits into creating and implementing a brand.
- Develop a strong and authentic brand for yourself and your organization.
