February 1, 2022

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February 1, 2022

Message from the Board

In these unprecedented times, it is easy to feel isolated and disconnected. Virtual events have become the norm. We miss the face-to-face interaction we were used to and perhaps took for granted. My years of NYSAE membership have been both good for my career and have served as a medicinal elixir for my spirit.

Meet NY Spotlight

Meet NY 2022, NYSAE’s one-of-a-kind mini trade show, will bring together association leaders, convention, corporate and meeting planners, and their hospitality partners LIVE on Wednesday, March 2 at the New York Marriott Marquis. Immediately following an afternoon and evening of networking and cocktails the spectacular day will be capped off with a night out on Broadway. This year's show will be MJ the Musical. Michael Jackson’s unique and unparalleled artistry is finally coming to Broadway in a brand-new musical and NYSAE guests will have the opportunity of seeing the show as part of their Meet NY experience. If you’re an association executive or planner, please register FREE here. If you’re interested in exhibiting or sponsorships, please visit here.

New York State Broadcasters Association, Inc.

Organizational Member Spotight

Founded in 1966, the IIB is the only national association devoted exclusively to representing and advancing the interests of internationally headquartered financial institutions operating in the United States. Its membership is comprised of internationally-headquartered institutions from approximately 35 countries around the world. Collectively, the U.S. operations of the IIB's member banks are an important source of credit for U.S. borrowers and enhance the depth and liquidity of U.S. financial markets. IIB member banks also inject billions of dollars each year into state and local economies across the country through the direct employment of U.S. citizens and permanent residents, as well as through other operating and capital expenditures.

Ask the Expert

Q: We’re a small trade association and we don’t have staff handling our marketing and communications, nor do we have the revenue to afford an outside agency. Meanwhile, we have board members who think we need to be on every social media platform — go where the members are — and that it’s easy enough for an intern to manage. What I’m having difficulty conveying is how time consuming and labor intensive it is; our images need to be professionally developed, especially the ones supporting our education, and the message needs to be engaging and actionable. Clearly, I think that for social, less is more. Who is right here?

News for New York Associations

Pancreatic Cancer Action Network Appoints Anat Kendal CFO

The Pancreatic Cancer Action Network (PanCAN), a leading nonprofit in the fight against pancreatic cancer, has hired nonprofit finance and business strategist Anat Kendal as its Chief Financial Officer (CFO). PanCAN's mission to take bold action to improve the lives of everyone impacted by pancreatic cancer is a personal one for Kendal, having lost her mother-in-law to the disease in 2020. Most recently, Kendal held the position of Senior Vice President, Finance and Administration at the Anti-Defamation League (ADL) in New York City. She is also a current member of the NYSAE board of directors. As PanCAN’s newest CFO, Kendal is responsible for the organization’s financial strategy, including oversight of all accounting and finance functions.

Licensing International Appoints Steve Manners Head of Marketing

Licensing International announced the new hire of Steve Manners, who has been named Head of Marketing. Based in the U.K., Manners will oversee global marketing efforts for Licensing International, the leading trade organization for the global licensing industry. Manners brings extensive industry experience to his new role, having held senior management positions at leading companies including 20th Century Fox, Universal and Beanstalk. Most recently, Manners worked with WildBrain CPLG, where he spent more than 10 years as VP Business Development, overseeing strategy development, marketing and client services. His expertise includes a deep understanding of all aspects of licensing, both from a licensor and agent perspective from working on many multi-territory and global brands.

“I am thrilled to be working with Licensing International at a time when the industry is going through significant change due to the challenges of COVID,” Manners said. “Together with [Licensing International President] Maura Regan and the team, we’ll be looking at ways to further support LI members and add even greater value whilst continuing to elevate the industry across the broader business community.”

The Specialty Food Association’s Winter Fancy Food Show Goes Live

The Winter Fancy Food Show has NEW show dates, February 6 to 8, 2022, and a NEW show location, Las Vegas. Join SFA at the Las Vegas Convention Center for three remarkable days as their industry comes together in-person for the first time in two years. Tens of thousands of specialty food and beverage products will be available for discovery. Hundreds of brands and countless flavors will be showcased at a premier, one-of-a-kind, trade show destination. Proof of full COVID-19 vaccination or a negative COVID test will be required from all attendees, exhibitors, show staff and vendors.

Reclaim your health during American Heart Month in February

February is American Heart Month, a time to pay special attention to understanding, preventing and treating heart disease, the leading cause of death in the nation. Over 874,000 Americans died of cardiovascular disease in 2019, according to the American Heart Association's Heart Disease and Stroke Statistics – 2022 Update. This month, the 58th American Heart Month, the AHA is urging people all over the country to "reclaim your rhythm." What does that mean? Quite simply, the AHA is encouraging people to reclaim control of their mental and physical well-being after two difficult years of the COVID-19 pandemic. For American Heart Month, the AHA and other organizations reinforce the importance of heart health, the need for more research and efforts to ensure that millions of people live longer and healthier.

Upcoming Events

4
Feb 2022

NYSAE Engagement Lounge: State of the Association Job Market

Friday, Feb. 4, 9:30 – 10:30 a.m. | FREE to attend

We can all agree that COVID has changed the way we work, and this dramatic disruption has created significant anxiety within the association community. There are a lot of barriers to employment out there that are still impacting people. People are evaluating how they spend their time more than they ever did before.

Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Join the conversation with Myra Briggs, a veteran nonprofit recruiter, to get the state of the association job market.

Career Opportunities

Manager, Events | ICSC

New York, New York | The Manager, Events oversees the execution of virtual and in-person events and programs; engages with advisory committees to shape content and format of events; sources, cultivates relationships and negotiates with vendors and suppliers; manages budget process and forecasting; monitors adherence to event budgets; cllaborates with content and marketing teams to guide all physical and digital promotional materials and campaigns; and more.

New York, New York | American Management Association is a world leader in talent development, advancing the skills of individuals to drive business success. AMA is looking for a Manager of Learning Technologies, who will be responsible for AMA's client-facing Learning Technologies, including technology platforms, and third-party relationships and technologies.

Events Associate | ICSC

New York | The Events Associate provides administrative support to event planners and attendees of live and virtual events; prepares and assembles all registration materials (badges, rosters, etc.) prior to local and Next Gen events; assists teams in document and calendar management; assist speakers and event registrants with navigation of virtual event platforms; attends committee meetings with managers, as needed; provides on-site event support; reviews and prepares invoices; and more.

Westbury, New York | The Medical Society of the State of New York (MSSNY), the membership organization representing New York State physicians, is seeking a Digital Marketing Specialist to support the society's marketing and communications functions. The individual needs to possess a creative mind, be a detail-oriented self-starter with enthusiasm to create, write and design digital communications, ads and print collateral to promote MSSNY's goal to promote new member acquisitions and retention, along with a collaborative and team-oriented work ethic.

New Brunswick, New Jersey | The ideal candidate is a dynamic, seasoned professional with experience in NJ public policy (business/real estate issues preferred), a strong writer/editor, and a self-starter (organized, attentive to detail) with an outgoing personality and excellent verbal, written, social media, and marketing communication skills. Works closely with leadership, staff and volunteer committee members to achieve goals and objectives.

Thank You to our Organizational Members

NYSAE thanks all the organizations below who have chosen to support our valuable programs and benefits through Organizational Membership. We appreciate their ongoing commitment and participation.