Colorado Promotion Blitz Focus on Parking Lots, Streets and Local Roads

A week of promotion in Western Colorado in April, coordinated by Ed Bush of the Colorado Ready Mixed Concrete Association, brought NRMCA to a large group of people in a short amount of time, reports Jon Hansen, senior national resource director. Three seminars involved NRMCA producer members and their contractor customers who learned about parking lot and street paving opportunities and support for local efforts utilizing NRMCA Design Assistance Programs (DAP) for parking lots and streets and local roads (SLR). Also covered was updated information on National Account clients and how NRMCA works to deliver concrete parking lot opportunities to local members.

A fourth seminar on SLR renovation methods using concrete overlays was presented at the annual meeting of the Colorado Chapter of American Public Works Association (APWA) in Grand Junction, CO. In all, NRMCA programs that support local markets were presented to an audience of over 120 people during the week, Hansen said.