NRMCA Producer Member Extols Power of Social Media

NRMCA Producer Member Silvi Materials is at the forefront of ready mix companies that are using social media to promote its business along with presenting the industry as a whole as a valued, vital part of their communites. To learn more how and why Silvi Materials decided to emphasize social media, NRMCA Content Creator and Communications Manager Malachy Joyce recently traveled to Fairless Hills, PA, to speak with Vice President of Sales and CMO Larry Silvi III who sees social media as a huge opportunity to bring light to the industry through a communctaions method that has vast untapped potential.

Andrew Athias, social media & digital marketing coordinator for Silvi Materials, speaks on how Silvi strives to not only be a company that people love to work for, but a company that seeks to position itself as well known throughout greater Philadelphia. Click here to view the Silvi video.

If your company would like to replicate Silvi Materials' social media outreach efforts, contact Malachy Joyce at mjoyce@nrmca.org.