Trending Articles from Associations Now
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We've rounded up a few of our favorite recently-trending articles featured in ASAE's Associations Now from the past few weeks. These articles originally appeared on AssociationsNow.com.
A Concierge Approach to Enhancing the Member Experience
Thinking of ways to step up your membership recruitment and retention plan? One association took an approach based on a staple of luxury hotels to customize the member experience and show value for group memberships. Read more.
Leading During a Pandemic: Setting Strategy, Virtually
With virtual meetings as the current norm, many associations are Zooming strategic discussions. Here’s how to make that process effective. Read more.
Want to Make a Better Impact with Email? Send Less Often
An analysis from the marketing firm GetResponse found open and click rates surged when just one message was sent per week. The report also found that the first hour after an email is sent is key. Read more.
Are You Ready to Lead in a Hybrid 2021?
COVID-19 disrupted meetings this year. Next year offers a chance to think about how you’ll lead in an environment that’s transformed more than events. Read more.
