Chrysler Canada Reports Highest July Sales Since 1997

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Chrysler Canada announced total sales of 22,319 for the month of July, an increase of 40 percent compared with July 2009. This figure represents the best results for the month of July since 1997. Two of the top three selling nameplates in the country are Chrysler Canada vehicles - the Dodge Grand Caravan (#2) and the Ram Pickup (#3).

"These numbers really speak for themselves," said Reid Bigland, President and CEO – Chrysler Canada.  "In June our sales were up in excess of 100 percent and now this is our best July in over a decade. When you couple these sales numbers with corporate operating profits in the first and second quarters of this year, I don't think there is any doubt that our restructuring efforts last year and alliance with Fiat are paying early dividends."

The Ram pickup beat its own all-time sales record, set in April of this year, with sales of 6,436, an increase of 166 percent over July 2009 sales of 2,421. With calendar year to date sales through July of 31,746, the Ram is up a significant 24 percent over the vehicle’s previous 2007 record for the same period.

Dodge Grand Caravan also beat its previous all-time record on sales of 6,083, climbing 102 percent compared with July 2009. Calendar year to date, the company has sold more Dodge Grand Caravan vehicles in this time period than its previous record set eight years ago. Sales of the Dodge Journey soared 46 percent over July 2009, with 2,268 units sold (July 2009: 1,553). This represents yet another all-time sales record.

The legendary Jeep® Wrangler set a sales record for the month of July with 1,483 units sold, up 183 percent versus July 2009. With retail sales up over 50 per cent versus last year, Chrysler Canada is pleased to announce the extension of all retail incentive offers through the end of August.