Santa Barbara: The American Riviera

The Santa Barbara South Coast is located 90 miles north of Los Angeles and 300 miles south of San Francisco, allowing easy drivability from most California cities. Santa Barbara Airport recently welcomed Southwest Airlines and daily service to and from Sacramento, Oakland, Denver, and Las Vegas. SBA is also served by American, United, and Alaska Airlines with non-stop service from Chicago, Dallas, Phoenix, Seattle, Portland, San Francisco, Los Angeles, and San Diego. In addition, Amtrack conveniently stops in the heart of downtown.

Once in Santa Barbara, attendees will find the city highly walkable, with ample ebikes, UBER, and LYFT service available. The Santa Barbara South Coast specializes in meetings, incentives, and conferences from 10 to 1000 attendees. Planners can choose from luxury properties managed by Ritz-Carlton, Belmond, Rosewood, and Kimpton to Hyatt, Hilton, Marriott, Ramada, and Best Western branded hotels, as well as unique independent properties and historic inns. Our alternative meeting and event spaces embrace the region’s rich cultural heritage.

Pictured above: Santa Barbara County Courthouse Clock Tower. Courtesy of Visit Santa Barbara 

The variety of aesthetics and settings is a creative director’s dream—think elegant private estates, historic theaters, verdant vineyards, rustic ranches, deluxe catamarans, waterfront golf courses, lush polo fields, a zoo with a view and paseos galore. The American Riviera boasts both mountains and ocean, which translates into a plethora of outdoor adventures on land and at sea. Popular activities include hiking, biking, sailing, kayaking, surfing, exploring Channel Islands National Park, golfing, and foodie / culture tours. More than 250 wineries present a variety of premium tasting experiences, be it in the vineyards or sleek modern tasting rooms in downtown Santa Barbara. In a destination surrounded by bountiful natural beauty, it follows that Santa Barbara is also a signature wellness destination, with everything from pampering spa treatments and beach yoga to outdoor adventures and mindfulness activities.

The Visit Santa Barbara Sales Team offers you a one-stop resource for all your planning needs. We specialize in connecting planners and their specific needs to the best-suited properties and experiences in Santa Barbara. We also gladly offer financial incentives to help your bottom line for both site inspections and consumed definite programs. Contact our sales team directly at 805-966-9222 or GroupSales@SantaBarbaraCA.com. Or start planning your event today at MeetInSB.com.