Visit https://carwash.force.com/s/lt-event?site=a2f0B000000xJPNQA2&id=a3a0B000003hf5V&utm_source=cwnews&utm_medium=email to view the full article online.
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Source: Detroit Free Press
As car fobs present an increasing security risk and hacking vulnerability, auto companies are following the lead of personal technology devices and moving toward vehicle access through fingerprinting, facial recognition and retina scans. Visit https://www.freep.com/story/money/cars/2018/09/24/key-fobs-cars-fingerprint/1342163002/ to view the full article online. |
With the recent acquisition of Tropic Car Wash, Benny’s Car Wash has expanded to Denham Springs, in Livingston Parish, La. Bennys' CEO Justin Alford said the company has already begun the transition to put its "Benny’s touches" on the car wash, which opened in 2009. Visit https://www.businessreport.com/article/bennys-car-wash-expands-denham-springs-acquisition to view the full article online.
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Source: Fox Sports
In this fun video, NASCAR Driver Matt DiBenedetto makes small talk while he takes his "baby," a 2017 Shelby GT 350, through the car wash. Visit https://www.foxsports.com/nascar/racehub/video/1330946115740 to view the full article online. |
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Source: Democrat & Chronicle
Construction is underway on a new car wash in Webster, N.Y. It's anitcipated that Royal Car Wash will open in early 2019, according to the owners, who also operate a local restaurant. Visit https://www.democratandchronicle.com/story/news/2018/09/14/royal-car-wash-ridge-road-webster-anthony-daniele/1292404002/ to view the full article online. |
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Mister Car Wash is offering discounted platinum express car washes and giving away free car care kits and Unlimited Wash Club memberships over three days to celebrate their eight express car wash locations serving the Bakersfield, California area. Visit https://www.petrolplaza.com/news/9376 to view the full article online.
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Visit https://www.carwash.org/car-wash-magazine/car-wash-news/news/2018/10/03/moo-moo-express-announces-its-16th-prime-central-ohio-location to view the full article online.
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Source Harvard Business Review
Companies have been trying to adopt customer centricity for years now. So why do so many companies struggle to get customer centricity right? Perhaps the greatest, barrier to customer centricity is the lack of a customer-centric organizational culture. Visit https://hbr.org/2018/10/6-ways-to-build-a-customer-centric-culture to view the full article online.
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Source: Forbes
Thanks to ever more sophisticated technology, it is much easier to obtain data than ever before. However, leaders must not be seduced into thinking that basing decisions on data necessarily makes them beyond reproach. Visit https://www.forbes.com/sites/rogertrapp/2018/09/24/how-to-get-better-at-using-data-to-make-decisions/#4fce92d33c7d to view the full article online. |
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Source: Small Business Trends
The customer IQ of your business is an indicator of whether you know what to deliver and to whom across your customer base. The more you know about your customers, the greater your chances of delivering on what they want.
Visit https://smallbiztrends.com/2018/09/customer-iq.html to view the full article online.
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Source: Kellogg Insight
Over the last decade, the roles of the marketing team and chief marketing officer have undergone fundamental transformation. As a result, marketing leaders are undertaking expansive, nuanced roles that require great agility.
Visit https://insight.kellogg.northwestern.edu/article/how-marketing-leaders-can-thrive-amidst-tectonic-shifts-in-expectations to view the full article online. |
