Industry News
Will your next car talk to traffic lights? Are diesel engines on their last gasp? Have electric vehicles charged into the mainstream? Those are some of the questions new technologies and vehicles may answer in 2017. The auto industry’s present is starting to sound a lot like science fiction, thanks to technologies with names like V2X communications, smart infrastructure and e-axles.
Visit http://www.usatoday.com/story/money/cars/2016/12/12/six-hot-car-technology-trends-watch-2017/95323726/ to view the full article online.
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Marketing
With fewer than two weeks left before Christmas (and Hanukkah, which starts on December 24 this year), brick-and-mortar retailers have a massive opportunity to capture last-minute holiday shoppers. There are plenty of them out there: Last year, more than 35 percent of consumers planned to wait until Christmas Eve to finish their shopping.
Visit https://smallbiztrends.com/2016/12/attract-last-minute-holiday-shoppers.html to view the full article online.
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Many business owners focus on the acquisition stage of the sales funnel to the exclusion of retention. That’s because people often think of marketing as synonymous with acquisition – the act of attracting customers to your business. Keeping customers, or retention, should be equally if not more important than acquisition.
Visit https://www.entrepreneur.com/article/286264 to view the full article online.
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