ICA news
Splash! is an event designed to bring you and your car wash friends together. Full of hands-on demonstrations, special prizes and the world's biggest car wash barbecue, Splash! is unlike any industry event you've ever experienced. The event will be held Oct. 25 - 26 at The Mirage in Las Vegas, so be sure you register today! We've secured special rates at The Mirage, but that block will close Sept. 28. For just $49, Splash! will feature: - Quick-hitting presentations from successful car wash operators.
- Food and drinks available throughout the event, with "the world's biggest car wash barbecue" at night.
- Hands-on demonstrations on how to get the most from equipment and technology.
- Product raffles and special attendee giveaways every hour.
- Plenty of space to visit and enjoy a cold drink with friends old and new.
- Supplier displays, sharing the latest information about their products and services.
- The annual membership meeting for Western Carwash Association.
Visit https://www.naylornetwork.com/icw-nwl/articles/index-v2.asp?aid=398178&issueID=44955 to view the full article online.
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Leadership
A recent Gallup poll shows something many of us already suspected: people are not terribly enthusiastic about their work. In a measure of employee engagement – that is, involvement, enthusiasm and commitment – 51 percent were described as "not engaged" while another 17 percent were "actively disengaged." If those numbers seem to reflect your team, you probably don't need me to tell you that you've got a big problem.
Visit http://www.inc.com/lolly-daskal/5-surprising-ways-to-get-people-excited-about-their-jobs.html to view the full article online.
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Marketing
A strong social network can become an asset for any business. Social media offers every business the opportunity to strengthen relationships with their target audience, creating loyal customers and even brand advocates. Exploiting this potential is no easy feat, but can be done if the medium is used well.
Visit https://www.entrepreneur.com/article/281475 to view the full article online.
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