ICA news
Buying a pass to Splash! 2016 is like purchasing an unlimited wash pass. Except you use it all in one day... and you can win prizes... and you get access to a full day of quick-hitting presentations from car wash professionals... and access up to 85 companies from the car wash supplier community.
Join us October 25 and 26 in Las Vegas for 24 hours of networking, learning and fun for only $49.
Visit http://www.carwash.org/splash to view the full article online.
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Congratulations to Chuck Lundberg from Clean and Green Car Wash and Detail Center in Massachusetts, who has been chosen as our second free-pass winner for Splash! 2016. Lundberg was selected for his Wash Talk topic entry by sharing his idea for a Wash Talk session, "Why your wash needs to offer a 48-hour clean car guarantee on your top package."
We'll be closing off submissions at 11:59 p.m. tonight, so get your entry in now! Three more free passes will be awarded.
Visit http://www.carwash.org/splash to view the full article online.
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Industry News
Quick Quack Car Wash, a Roseville, California-based company, has announced the opening of the first of at least 10 car washes to be built in Utah County over the next two years. The first car wash is located at 376 East 1000 North in Spanish Fork and will be giving away free car washes for 10 days to celebrate its Grand Opening from August 17 through August 26.
Visit http://www.utahbusiness.com/quack-car-wash-opens-first-of-ten-car-washes-in-utah-county/ to view the full article online.
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Mister Car Wash continues its acquisition streak by taking over six locations of Killeen, Texas-based The Car Wash Barn. This latest acquisition brings the company’s total Texas locations to 60 in Houston, Austin, El Paso, Lubbock, Abilene and Killeen, states a company release.
Visit http://www.petrolplaza.com/news/industry/MiZlbiYyMDM2NiYmMQ%3D%3D to view the full article online.
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City leaders have tapped the brakes on a proposal to build a car wash on St. Charles’ west side because they want more information on its economic impact as well as its effect on traffic. Car Wash Development, LLC, seeks to put Wash-U – a 4,525-square-foot automatic car wash – in the vacant lot directly west of Buona Beef, 2425 W. Main St., St. Charles. The business also would provide 12 vacuum stations.
Visit http://www.kcchronicle.com/2016/08/05/st-charles-leaders-seek-more-info-before-acting-on-car-wash-plan/ajfn3vq/ to view the full article online.
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Leadership
No one likes to be micromanaged. But when it comes to leadership, going too far in the opposite direction can be just as bad. That’s the conclusion Tanya Menon and Leigh Thompson reached in their new book, Stop Spending, Start Managing. By examining various wasteful habits that lead organizations to spend lots of money on consultants and lots of time on needless meetings, the authors identify what they call "The Macromanagement Trap." This involves "assuming your employees don’t need your direction."
Visit http://www.fastcompany.com/3062695/forget-micromanaging-hands-off-leadership-could-hurt-workers-more to view the full article online.
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Marketing
As a former CMO, I often consult with small business owners and startup founders regarding their marketing strategies. Usually these conversations start with the question, "Do I really need to invest in marketing?" It’s a valid query; startups are often short-staffed and have a laundry list of important tasks. The short answer, however? Yes!
Visit http://fortune.com/2016/08/04/marketing-strategies/ to view the full article online.
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Every business realizes the importance of reaching out to customers on social media. Unfortunately, it can be difficult to stand out, especially when you’re competing with messages from a person’s friends. As social media users scroll through their newsfeeds, it can be almost impossible for any one text-based post to stand out.
Visit https://www.entrepreneur.com/article/280092 to view the full article online.
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