Industry News
Fox 43Apple Car Wash Express washed has been busy since it opened to the public in 2008. This morning, the business reached a milestone with its one millionth car wash. The driver of car #1 million got a special prize: one year of free, unlimited car washes. Bill Downs, of York, can use the prize on both of his family’s vehicles, which were enrolled in the Unlimited Car Wash Club.
Visit http://fox43.com/2015/09/28/local-car-wash-washes-millionth-car/ to view the full article online.
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Leadership
ForbesIt seems that everyone these days is talking about some variation of real-time customer engagement. Maybe the topic is hidden under the cloak of an "inbound," or "omni-channel" or "interactive" discussion, but the implication is the same: that a customer has chosen to engage with you on an interactive/real-time channel, and you have the opportunity to affect the customer engagement. In these instances, there is a brief moment of truth for you to meet that specific customer’s needs and expectations and to deliver on your brand promise.
Visit http://www.forbes.com/sites/teradata/2015/10/01/the-four-essential-truths-of-real-time-customer-engagement/ to view the full article online.
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BUSINESS2COMMUNITYEvery day customers get bombarded with various products and services, while the competition for their attention rapidly soars. If you’re in business, you shouldn’t wait for consumers to approach you. Instead, make efforts to engage them with your brand in creative ways. This creative strategy will not only help with customer retention but it is also crucial for maximizing profits and sales. According to Forrester Research, 10 percent improvement in an organization’s customer experience can boost revenue by $1 billion or more and the majority of companies are aware of the importance of customer engagement for enhancing profits. The major issue many businesses face is the inability to regularly engage customers.
Visit http://www.business2community.com/customer-experience/5-indispensable-ways-improve-customer-engagement-01333364#h0pl9mqflzDoORkC.97 to view the full article online.
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Marketing
Tech.coAs fall begins to set in, it becomes clear that 2015 is on its way out and a new year is ready to begin. That means that, as a brand, it’s time to gear up for what’s ahead, to focus forward and to begin taking steps today that lead to results tomorrow.
Visit https://tech.co/4-simple-branding-trends-successful-startups-2015-10 to view the full article online.
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