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International Carwash Association™

Lustra/Cleaning Systems, Inc
ICA News
 
   
This holiday season, ICA is grateful for its members! Member support enables us to continue our work to improve the industry by providing best-in-class programs and resources like The Car Wash Show. Happy holidays from ICA!

Visit http://www.carwash.org/membership/benefits-of-international-carwash-association-membership to view the full article online.

 
Industry News
 
   
Boston.com
Refusing to wash your car is a drastic measure that’s not necessary or feasible during winter in New England, but if you’re looking to waste as little water as possible, should you be hitting up the local car wash or washing your own car in the driveway?

As it turns out, a commercial car wash is still be your best bet.

Visit http://www.boston.com/cars/news-and-reviews/2014/12/19/why-going-car-wash-may-better-for-the-environment/ol2M9xj9ZGP3vChkaHShWI/story.html to view the full article online.

 
 
   
Holland Sentinel
A vacant property for decades, the northeast corner of Chicago Drive and 120th Avenue is now home to the fourth Quality car wash and gas station in Holland.

The Essenburg family, owners of Quality and Tommy Car Wash Systems, owned the land for 18 to 20 years, said Mandi Brower, general manager of the Quality stores. What was lacking was a clear direction about what exactly should be built there, she said.

Visit http://www.hollandsentinel.com/article/20141221/NEWS/141229924/1994/NEWS to view the full article online.

 
JBS Industries
A.V.W. Equipment Co., Inc.
Zep Vehicle Care, Inc.
Leadership
 
   
Entrepreneur
You may be doing business with customers and vendors around the world, but even if you’re not, chances are that the demographics in your neighborhood are also becoming more diverse.

That’s why it’s more important than ever before to build a diverse staff for your business: Recruiting and retaining a diverse, inclusive group of employees lets your company reflect the world around you and makes your team better able to develop fresh ideas that will meet the needs of the whole marketplace.

Visit http://www.entrepreneur.com/article/240550 to view the full article online.

 
Fortune
We are on the cusp of a civil rights movement for workers on the autism spectrum and those who have conditions like ADHD and dyslexia. Companies and managers at many companies have already begun to take note.

Visit http://fortune.com/2014/12/16/brain-differences-autism-workplace-diversity/ to view the full article online.

 
Warsaw Chemical Company, Inc.
Clean World Distribution
Marketing
 
   
Canada Business Review
In the age of social media marketing, business models are being transformed with the application of apps and tools in order to help business owners become more productive. Some of the most important tools are those designed for a brand’s social media management. Here is a list of 10 tools for managing all your social media accounts in one place.

Visit http://www.businessreviewcanada.ca/technology/1131/Top-10:-Social-Media-Tools to view the full article online.

 
Business 2 Community
A benchmark is a comparison to the standard. It allows us to weigh the performance of an action by comparing it to a previous accomplishment. In social media business, there are few things more important than reporting the performance of your social efforts through regular benchmarking. In this blog, we’ll review the metrics and benchmarking tactics used to judge social media marketing performance.

Visit http://www.business2community.com/social-media/social-media-benchmarking-measure-01103107 to view the full article online.

 
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International Carwash Association™
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