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27
Aug 2020
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Join us for #CARWASHMagazineLive. It's about WAY #MoreThanWashingCars. Get the story of Motor City Wash Works' annual charity auction to support the fight against children's cancer - and we'll share more about their years-long relationship with St. Jude's Children's Research Hospital.
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1
Nov 2020
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ICA will partner with the University of Notre Dame’s Women in Leadership program to offer a comprehensive leadership training experience—100% online. By participating, you’ll enter a cohort of women in business and leadership, including fellow car washers who will join the program alongside you.
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International Carwash Association and its partners continue to closely monitor the novel coronavirus (COVID-19), via updates from the World Health Organization (WHO), Centers for Disease Control (CDC), and other informed organizations.
In addition to the production of The Car Wash Show™ in the Americas, ICA is involved in the production of three additional Car Wash Shows during the year: Car Wash Show Australia, Car Wash Show China, and Car Wash Show Europe. COVID-19 affects the car wash community’s ability to travel, gather, and meet, so the organizers of each event are evaluating how gatherings in these places will be impacted.
ICA and the University of Notre Dame are teaming up this November to offer a 100% online Women in Leadership certificate. This comprehensive leadership training experience is designed to empower women in our industry with strategic thinking and problem-solving training.
In this episode, we hear from Dave Edwards from the Pennsylvania Car Wash Association and Stefano DiPietro a meteorologist who has taken a different approach to the car wash forecast.
And we'll spend some quality time talking micro climates, and impacts to car washing!
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Hyperion, a California-based company, has unveiled a hydrogen-powered supercar the company hopes will change the way people view hydrogen fuel cell technology. The Hyperion XP-1 will be able to drive for up to 1,000 miles on one tank of compressed hydrogen gas and its electric motors will generate more than 1,000 horsepower, according to the company.
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Owners of Swift Car Wash, who plan to revive a now-closed car wash in Woodstock, Illinois, are seeking a variance from the provision of the city’s Unified Development Ordinance to allow them to install 18 to 20 vacuums on the property. The zoning variance was needed because of a city code that says “no vacuuming activities may take place in any front yard or any location visible from a public street.”
John’s Auto Spa, a Nappanee-based auto care company, is scheduled to open a new car wash and oil service in Mishawaka, Michigan. The total project area is proposed to be just over 6,600-square feet and it will feature an indoor car wash and outdoor vacuum system.
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To celebrate its 63rd birthday, Brown Bear Car Wash is offering free “Beary Clean” car washes on Aug. 27. The Seattle-based, family-owned company has provided over 443,000 free “Beary Clean” washes over the past 13 years to celebrate its August birthday and to honor former and current service members on Veterans Day.
A new barn-shaped car wash is in the works in Oconomowoc, Wisconsin, called Bubble's Foam Farm. The car wash touts water conservation as a top priority and already has a mascot: a goat named Bubble.
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As the competition for skilled workers has grown in the car wash industry and similar fields, operators have turned to strong internal training and development programs as essential pieces of their workforce strategy.
Today’s business leaders face an extremely uncertain road ahead. As businesses chart a new path forward, they are going to need to deploy creative thinking at every turn — from rethinking business models, to re-examining customer experiences, to developing new products.
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Rapid change is the new normal, and more than ever, marketers need to make decisions quickly that are nonetheless anchored in data. As a result, companies are pouring money into marketing analytics — last year, CMOs invested more in this category than any other, according to Gartner.
COVID-19 put a sudden, and very drastic, halt on the way businesses develop their marketing strategy. But now, as more shutdowns and stay-at-home orders lift, the question of how to market is a topic of great discussion. Nine professionals share their best marketing strategies for small businesses during COVID-19.
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