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 Upcoming Events
6
Apr 2020
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The Car Wash Show™ is the largest gathering of owners, managers and decision-makers in car wash, quick lube and detailing. Attendees will be empowered to drive traffic, increase profits, and build and maintain their business from the inside out.
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26
Jul 2020
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The second year of the Executive Management Institute is now accepting applications. Taught by executive education faculty, this immersive week of strategic business, financial, and leadership training connects an intimate group of car washers as they build a life-long network of like-minded professionals. All participants receive an official certificate from the University of Notre Dame upon completion.
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ICA news
In the Business Strategy content path at The Car Wash Show™ 2020, available only to Premium Pass holders this April in San Antonio, you’ll take a big picture look at positioning your business for success. Sessions will explore agile business strategies, disruptive thinking, and planning for long-term success.
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Transformative. Strategic. Game-changing. The Executive Management institute is a lot of things. Hear from six operators who graduated from the first-ever edition of this immersive 5-day program at the University of Notre Dame—in their own words.
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Industry News
A ban on the sale of new gasoline, diesel and even hybrid cars could go into effect in the UK as soon as 2035, under a new proposal by Prime Minister Boris Johnson. That deadline is five years earlier than previously planned.
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Used cooking oil from frying food can now be put to good use. That's because Ford recently approved the use of a new form of fuel for the Transit people carrier. The fuel is called Hydrotreated Vegetable Oil (HVO), a renewable diesel fuel.
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ExxonMobil and Fiserv announced that they are transforming the way people pay for gasoline using Amazon Alexa. Coming later this year, consumers with Alexa-enabled vehicles, Echo Auto and other Alexa-enabled mobility devices will be able to say, “Alexa, pay for gas” when they pull up to the pump. Transactions will be processed using Amazon Pay.
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Flying Ace Express Car Wash opened its newest and most southern location in Fairfield Township, Ohio, this month. This is the company's eighth location, with the other seven all in the greater Dayton, Ohio, area. The new wash will only use 15-20 gallons of water per wash and all products used are biodegradable.
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A San Diego County car wash is hoping residents say I do to more than just a clean car. Soapy Joe’s car wash wants couples to get married at the business in the "Tunnel of Love." They are even offering free car washes for life to couples who say I do to the offer. One lucky couple, as voted by fans through Soapy Joe’s social media channels, will win a five-day, four-night honeymoon cruise to Mexico.
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Leadership
It’s not a big surprise that most people in leadership positions don’t actually lead. A person in a leadership position who actually leads has the ability to change the world for the good. Maybe only one person’s world but that is more than most leaders in name only will do.
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Source: Chief Learning OfficerThe success of your business and the success of your people are inextricably linked. One cannot succeed without the other. If a leader loves their people, that leader will do everything in their power to help them be more than they ever thought they could be. That is the proper role of the leader.
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Marketing
There's no question that content marketing is among the most viable methods for businesses to plan and execute their marketing strategies. It is the most cost-effective method for a company to reach out and engage its customers while building its brand presence. Even small businesses can make an impact on their customers by using content marketing as their chosen strategy.
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Whether your small business has existed for years, or just recently started up, finding the most effective marketing strategies is critical. In this guide to small business marketing, read about some of the most frequently discussed topics among small business marketers.
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