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 ICA news
 If you have had a custom wrap made and it is gracing the sides (and back, hood, top?) of a company vehicle, let us know! For the Summer issue of CAR WASH Magazine, we are featuring car wash operations that have opted to incorporate a full or partial custom wrap on one or more vehicles as part of their marketing plan. If this is you, send us a photo or two and see your wrap in the next issue of CAR WASH Magazine.
Send photo(s) to managing editor Shani Calvo at shani@naylor.com NO LATER THAN MAY 1.
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The deadline to take advantage of all your member benefits is approaching quickly. As part of the Member Experience at The Car Wash Show 2019, members of ICA, AOCA, WCA, ACWA and BOVAG will receive a badge by mail, but only if you register by April 24.
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Industry News
Source: USA Today
With the 2019 New York Auto Show set to begin next week with media previews, car companies are looking for ways to stand out from the competition in an era when quality and reliability are similar across brands. Here are six new technologies you can expect to see in the relatively near future – and viewable at the show.
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Source: Reuters
Toyota Motor Corp has agreed to sell electric car technology to Singulato, its first deal with a Chinese electric vehicle startup, allowing the fledgling firm to speed up development of a planned mini EV. Singulato plans to redesign Toyota’s eQ, tailoring it to local tastes to come up with a model by early 2021 that is more affordable and offers a longer driving range.
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Source: NACS
Proposed rule would update the “regular rate requirements” and allow employers to add more benefits without consequences.
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Source: BBC
Speed limiting technology looks set to become mandatory for all vehicles sold in Europe from 2022, after new rules were provisionally agreed by the EU.
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Source: IndyStar
Crew Carwash plans to relocate and build a new 40,000-square-foot headquarters and car wash. They are staying in Fishers, Indiana, where they have been headquartered since 2004. The company operates more than 30 car washes throughout Indiana.
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Leadership
Source: Business Insider
Google asked 5,600 employees about how they work and found that its happiest, most productive teams do three things differently: Allow (and encourage) mindless chit chat; For recurring meetings, switch up the time; and use your words — and your face.
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Source: Inc.com
You need results now for your company. Here are some ways to help your employee quickly learn new skills.
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Marketing
In order for a business to produce products and services that people are actually willing to pay for, the owner must not be stuck in a “small-business mindset." Small business owners can get perpetually stuck in unscalable business models because they don’t see the mindsets and the dysfunctional processes that are sabotaging their own growth.
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Marketing for small businesses can be complicated since there are no surefire ways that work. Therefore, finding the best strategy requires trial and error but the process is vital for the success of any new business.
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