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 ICA news
We compiled more than 30 of your submissions of the things that leave you scratching your head and will be presenting them in 15-minute Wash Talks throughout Splash! in Las Vegas.
SEE THE TENTATIVE LIST HERE.
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Join us Oct. 25-26 at The Mirage and finally figure out the secret recipe for all that ails you. At least, as it relates to the car wash industry. Don't ask us why your favorite football team stinks, Deadspin already has that covered.
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Industry News
The Fallen Officers Fund, totaling to $44,904.16, was presented to the families of Montrell Jackson, Brad Garafola, Matthew Gerald and Nicolas Tullier 10 a.m. Friday, September 2, 2016 at Benny’s Corporate office on Airline.
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Weeks after devastating tornadoes tore through the City of Kokomo, Crew Carwash, a long-standing Central Indiana car wash organization, is partnering with the United Way of Howard County to raise funds for the city’s tornado relief fund.
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Rio Car Wash in Stafford and Massaponax will donate all of its earnings on Saturday to benefit Empowerhouse. The car wash’s two locations, 70 Sebring Drive in Stafford and 10050 Jefferson Davis Highway in Massaponax, will participate in the event for the fourth consecutive year. The car washes will donate 100 percent of the day’s earnings to Empowerhouse, according to a news release.
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Brown Bear Car Wash celebrated its 59th anniversary on August 25 with 29,673 free washes at 22 tunnel wash locations across the Puget Sound area. The total surpasses the previous one-day record of 26,437 set in 2015. Over the past 10 years the family-owned, Seattle-based company has provided nearly 280,000 free washes to various causes and at celebrations.
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Quick Quack Car Wash, a Roseville, California based company, has announced the opening of the second of more than 10 car washes in Utah over the next two years. The newly acquired and remodeled car wash (previously Layton Express Car Wash) is located at 950 West Hill Field Road in Layton across from Sam's Club. The new location will be giving away free car washes for 10 days to celebrate its Grand Opening from September 20–29.
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Mister Car Wash has completed the acquisition of the Presidential Carwash & Detail Center in Clermont, Florida, growing its total number of Orlando area locations to 10.
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Leadership
In a public survey Deloitte conducted recently, more than half the executives questioned (58 percent) believe that their current performance management approach drives neither employee engagement nor high performance. They, and we, are in need of something nimbler, real-time and more individualized – something squarely focused on fueling performance in the future rather than assessing it in the past.
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Sebastian Thrun, an architect of the push to create robotic cars capable of driving themselves, formed an educational alliance with companies including Mercedes-Benz and Nvidia focused on training engineers who want to develop technologies for self-driving vehicles.
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Marketing
According to the Online Publishers Association, 80 percent of individuals can recall a video advertisement that they have seen in the past 30 days. For many in the business world, this is a powerful statistic, especially when combined with ComScore’s finding that 64 percent of people are more likely to buy a product or service online after viewing a video about it.
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More than 60 million small businesses are using Facebook to grow their sales, some three million of which are deploying advertising. Now the social media giant wants to help those companies reach new customers in promising international markets – at no additional cost.
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Supplier News
Washworld, Inc. is proud to announce it has recently added a new member to its Distributor Network. D-S Car Wash, Inc., located in Lynnwood, Washington, will be selling and servicing Washworld car wash systems throughout Washington and Oregon.
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