OnPoint

The Scottish Government announced December 15 that it would allocate £13 million to support the events industry through the newly established Pivotal Event Businesses Fund and other relief efforts.

Before virtual events became a necessity rather than a novelty, one group — gamers streaming on Twitch — was already engaging massive audiences on virtual platforms, and event professionals can take away valuable lessons from this experienced group.

Arguing is an important part of solving disputes and working past problems between employees, but company leaders need to make sure arguments don't devolve and lose their productivity.

Attendees are, arguably, the most important part of the event ecosystem. Without attendees, we wouldn’t have exhibitors. Or revenue. Or jobs. Therefore, it’s imperative that we keep our fingers on the pulse of changing attendee sentiment so we know how to re-attract them to our events (and keep them coming back) as soon as it’s deemed safe to do so.