Industry News
SOURCE: Inc.com "Compassion in the workplace — or TLC, as I like to call it — is not as sticky a proposition as it may seem," writes Jeff Steen. "It doesn't make you seem weak. It reaffirms that you know what's most important about any business anywhere: the people. And when the people are cared for, listened to, and supported, then the business thrives."
Visit https://www.inc.com/jeff-steen/no-its-not-a-weakness-why-compassionate-leadership-works.html to view the full article online.
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SOURCE: MeetingsNet The Association for Packaging and Processing Technologies has won the legal battle after taking Data Marketers Inc. to court, accusing the business of using the association's Pack Expo logo to help it sell fake attendee lists. “This order represents a victory for associations and other trade show organizers that find themselves victims of trademark infringement and unauthorized vendors attempting to sell fake lists and other services,” said Laura Thompson, vice president, trade shows, for PMMI.
Visit https://www.meetingsnet.com/association-conventions-and-expos/another-strike-against-conference-scammers to view the full article online.
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CEIR Event: Insights on Where Events Are Going
SOURCE: CEIR Blog "The risk as a marketer of appearing tone deaf to the current situation is ever present in my mind," writes Nicole Bowman, MBA, VP of Marketing & Communications, IAEE and CEIR. "Each communication we send out is carefully scrutinized for tone, possible reaction by the audience, and other factors."
Visit https://ceirblog.wordpress.com/2020/06/28/marketing-in-a-pandemic-focused-world/ to view the full article online.
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