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SOURCE: MeetingsNet
Though introduced more than two years ago, the General Data Protection Regulation (GDPR) guidelines become enforceable May 25, 2018, effecting planners and marketers in both the European Union and the United States. Is your company in compliance? Visit http://www.meetingsnet.com/cross-cultural-business/gdpr-qa-european-regulation-expert-answers-our-questions to view the full article online. |
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SOURCE: Inc.com
Good leaders have to be more consistent rather than situational in their leadership roles, yet the well-intended often come to the table with vague notions of being inspirational and collaborative at best. Crafting "leadership philosophies" allows for clarity and commitment, for both boss and staff. Visit https://www.inc.com/leigh-buchanan/how-will-you-lead-write-it-all-down.html?cid=hmhero to view the full article online. |
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SOURCE: CMO.com
Building on the explosion in voice-operated systems such as Amazon's Echo and Google Home, "conversational commerce" has marketers re-thinking customer identity and attitude and how best to personalize their experience. Visit http://cmo.com/features/articles/2018/4/9/the-next-marketing-transformation-is--.html#gs.7YAXitc to view the full article online. |
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SOURCE: Forbes
Despite being a key component for effective communication with colleagues, clients and others, leaders often struggle to convey their messages given the various hierarchies involved. In some cases, being verbally fuzzy can even elicit an entirely unintended effect. Visit https://www.forbes.com/sites/rogertrapp/2018/04/15/is-there-such-a-thing-as-constructive-criticism/#32c256986ea1 to view the full article online. |
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SOURCE: TSNN News
Touting a a design both sleek and innovative, the Las Vegas Convention and Visitors Authority released renderings April 10 for the expansion and renovation of the 60-year-old Las Vegas Convention Center. Visit http://www.tsnn.com/news/lvcva-unveils-modern-new-look-las-vegas-convention-center-expansion to view the full article online. |
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SOURCE: Harvard Business Review
Setting your company's core values from the start is not only easier with a smaller team, but also helps shape the company culture as the organization--and staff--grows. Visit https://hbr.org/2018/04/how-to-establish-values-on-a-small-team to view the full article online. |
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SOURCE: FreemanXP
Event planners and marketers can become stymied by the traditional methods of organizing events, oftentimes treating attendees and sponsors as separate entities. But placing more emphasis on the attendee's experience, while having sponsors take a more active role in crafting their message, creates true value for both parties. Visit http://freemanxp.com/insights/blog/are-traditions-holding-you-back-sponsorship-strategy-and-brand-experience/ to view the full article online. |
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SOURCE: Fast Company
Aligning oneself with key leaders is important, but can lead to frustration, anxiety and resentment when one's own priorities suffer. Setting boundaries and eliminating commitments that don't line up with your priorities are far more productive. Visit https://www.fastcompany.com/40558369/i-used-this-simple-chart-to-prioritize-my-crazy-busy-work-life to view the full article online. |
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SOURCE: CEIR.org
A comparison of economic landscapes, both global and domestic, and what policy changes in Washington will mean for the events and exhibitions industries here and abroad. Visit https://ceirblog.wordpress.com/2018/04/16/ceir-predict-recap-the-impact-of-the-micro-and-macro-environment-on-the-exhibitions-and-events-industry/ to view the full article online. |
