Industry News
Source: GESToday’s business environment requires us to do more with less. Part of that is stretching your exhibition dollar as far as it can go. One of the easiest – and most cost effective – ways to do so is to take advantage of discounted early ordering rates for exhibitor products and services.
Visit http://www.ges.com/us/blog/post/a-little-planning-can-save-you-a-lot-of-money to view the full article online.
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Source: TSNNIn the trade show industry, and specifically for sales teams, producing results by means of booth and sponsorship sales is customarily the criteria by which "productivity" is measured. If we accept the end result as a good measure of productivity, and for all practical purposes it does seem to be the best option, then keeping the team’s focus on both short and long-term goals is key to success.
Visit http://www.tsnn.com/news-blogs/productivity-importance-wellthoughtout-sales-plan to view the full article online.
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Source: IAEE HQNope, this post isn’t about my "word of the year." (If you haven’t read about the word I chose for 2017, get the scoop here!) Instead, it’s about another word I believe everyone should employ to be more productive – and quite likely more sane. That’s the word "no."
Visit https://iaeehq.com/2017/02/07/the-importance-of-saying-no-at-work/ to view the full article online.
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Source: Expo LogicWhen companies decide to exhibit at your event, they do so with one goal in mind: acquiring leads. The number of leads they acquire (and their ability to follow up with those leads) will be the deciding factor for whether they choose to exhibit at your event again.
Visit http://ww2.expologic.com/blog/why-it-pays-to-give-your-exhibitors-the-best-tools to view the full article online.
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CEIR Event: Insights on Where Events Are Going
Source: CEIR EventNowadays, matchmaking at exhibitions and face-2-face events is similar to the world of dating. As many single people are time-poor, they are trusting their personal lives to be arranged in the fast and furious world of online dating tools.
Visit https://ceirblog.wordpress.com/2017/02/13/matchmaker-matchmaker/ to view the full article online.
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