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IAEE blog
Being "authentic." While this has become a buzzword, I think the idea of authenticity transcends trendiness: It’s a trait I admire in others and that I strive for in my own life and work. Visit https://iaeehq.com/2016/10/19/what-does-authenticity-really-mean-at-work/ to view the full article online. |
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Source: TSNN
Staffing for trade shows and events has changed. Before "Big Data" and the proliferation of electronic marketing it was sales people who reigned supreme at the show. Their personality and ability to connect with people were key tools for getting more people into the booth. Visit http://www.tsnn.com/news-blogs/booth-staffing-tips-digital-era to view the full article online. |
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Source: Exhibit City News
Trade shows are tremendous investments in both time and resources, so making sure you minimize mistakes and maximize your results is crucial. Below are five of the most common and costly trade show mistakes exhibitors make and how to avoid them. Visit http://www.exhibitcitynews.com/five-costly-trade-shows-mistakes-by-eric-dyson/ to view the full article online. |
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Source: CMO.com
In a marketing team, trust is the foundation for everything. No matter how good your team’s marketing skills are, they won’t make a dent in the market unless people give their best and take some risks. Visit http://www.cmo.com/features/articles/2016/10/27/trust-and-how-to-build-it.html#gs.WOt7BfM to view the full article online. |
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Source: IAVM
The International Associron-melton-headshotation of Venue Managers has named Ronald Melton as the organization’s new Chief Operations Officer/Chief Financial Officer. Melton will be joining the staff mid-November. He will oversee all operational and financial areas of the organization and will assist the President and CEO in overall management for the association. Visit http://blog.iavm.org/iavm-names-ronald-melton-coocfo/ to view the full article online. |
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Source: Exhibitor Online
"Seven out of 10 large shows report their shows are not only growing, but growing faster than the year before," said Sam Lippman, President, Lippman Connects, in announcing the 2016 Large Show Report. The new study of benchmarks and trends among shows with 125,000-plus net square feet of exhibit space is a joint effort of Exhibit Surveys, Inc. and Lippman Connects. Visit http://www.exhibitoronline.com/news/article.asp?ID=16555 to view the full article online. |
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Source: Forbes
A lot of advice on managing your personal brand is geared towards promoting yourself to the external market: update your resume; stay active on social media; join a professional association. Visit http://www.forbes.com/sites/carolinecenizalevine/2016/10/29/how-to-promote-your-personal-brand-within-your-existing-company/#452a37503431 to view the full article online. |
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