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SOURCE: CMO.com
Melding time and place, virtual reality (VR) is creating immersive experiences that evoke emotion like never before, with influences from academia to the entertainment industry in applications beyond their traditional realms. Check out the VR experience of Elton John's January retirement announcement.
 
SOURCE: Harvard Business Review
We've all experienced the colleague who likes to show-off and cause ripples in the collective flow, or those who break rules just for the sake of breaking rules. But there are those too, who deviate for the good of others and who break rules because they obviously need breaking, and know how to move from should to could.
 
SOURCE: TSNN blogs
A recent panel of techxperts at Confex 2018 discussed the Top 10 Tech Trends to impact the exhibitions industry, including some surprising insights into technologies that have become integral to the way you may be doing business.
 
Boston Convention Marketing Center
Experient, a Maritz Global Events Company
CadmiumCD
How ALA Automated Logistics Management for Their Annual Conference
ALA, along with other major organizations like ADA, WVC, MLA, and AAAnthro, have been in the process of Beta Testing the Logistics Module for the past year and a half so that it is ready for use by all meeting organizers in 2019. One organization calculated over 40 hours of labor saved after using the system.
Let’s take a look
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SOURCE: Forbes
Much like the rank-and-file they manage, leaders strive to align their professional goals with their organizations, but are often stymied by the same corporate rule book that demands assimilation rather than authenticity.
 
SOURCE: Inc.com
The most authentic leaders are those who can not only gain the trust and confidence of their employees, but also create a collective mindset. Here's how successful leaders turn those assets to a competitive advantage.
 
Federal Express
SOURCE: Fast Company
It's said that the only thing permanent is change. Working through changes and uncertain times in business requires planning, management and adaptation to changes as they appear. Here's some tips on how to weather those sometimes turbulent waters.
 
SOURCE: Frontline Exhibits
When looking to update marketing plans, some strategies may need a fresh re-work, while others may be a chip off a successful competitor's block. Still others might even be kept at status quo -- bearing in mind that change happens fast, so don't get caught off guard.
 
SOURCE: Trade Show Executive
Rising stars of the industry's non-executive ranks will be honored at the TSE's Fastest 50 and Awards Summit June 13-15 in Chicago. The award recognizes those whose innovation and hard work have made impressive inroads.
 
CEIR Event: Insights on Where Events Are Going
SOURCE: CEIR blog
Retaining customers is always going to be easier than finding and turning a new prospect to your brand. The big question is how to manage retention while optimizing revenues and maximizing growth potential.
 
 

 

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