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SOURCE: Inc.com
Identifying mistakes, learning from them and growing into successful leaders takes time. Read on as several highly successful executives look back on the lessons learned and what they wish they had known earlier.
 
SOURCE: CMO.com
Tapping into the immediacy of Instagram -- and taking advantage of the extended shelf-life of their Stories platform -- brands are enhancing traditional advertising forms by creating video and image slideshows that loop for 24 hours before disappearing into the cyber ether.
 
SOURCE: Forbes
While some may feel uncomfortable with the level of candor their fellow employees exhibit, a recent assessment of nearly 1,800 individual responses shows a strong correlation between effective leadership skills and high levels of candor.
 
Boston Convention Marketing Center
Experient, a Maritz Global Events Company
CadmiumCD
How ALA Automated Logistics Management for Their Annual Conference
ALA, along with other major organizations like ADA, WVC, MLA, and AAAnthro, have been in the process of Beta Testing the Logistics Module for the past year and a half so that it is ready for use by all meeting organizers in 2019. One organization calculated over 40 hours of labor saved after using the system.
Let’s take a look
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SOURCE: FreemanXP
With more than 50 years of experience, FreemanXP and CEMA (Corporate Event Marketing Association) brought together thought leaders from the event and technology fields to discuss sponsorship revenues, amplifying brand experience and the challenges and visions they see for the event and exposition industry.
 
SOURCE: Harvard Business Review
At some point, every manager has to make a tough decision -- one that will ultimately hurt some while favoring others. Understanding the reasons behind decision uncertainty, and being able to better calculate the complexity behind that decision, will aid managers when having to face these scenarios.
 
Federal Express
SOURCE: MeetingsNet
Sustaining interest during your show can be a challenge for even seasoned planners. Inviting audience participation, shaking up presentations and using technology to connect during the show can go a long way toward leveraging enthusiasm and sustaining the buzz.
 
SOURCE: Fast Company
Clearing our desks and crossing items off to-do lists satisfies our need as humans to"be done" -- not to mention the rush of dopamine that accompanies every small step of completion. The same cannot be said for larger projects that require more time and effort, but seeing the accomplishment of even small tasks can help maintain focus and drive.
 
SOURCE: Trade Show Executive
Freeman CEO Bob Priest announced last week the acquisition of Info Salons, a 30-year-old Australian provider of attendee and registration database management.Largely expanding its presence in the Greater Asian region, Info Salons will be integrating its systems with Freeman's digital presence.
 
CEIR Event: Insights on Where Events Are Going
SOURCE: CEIR.org
In a world teeming with online interaction and virtual activity, events offer several missing components: physical location and face-to-face contact, factors not only critical for securing prospects but valuable for enhancing the attendee experience.
 
 

 

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