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Industry News
Source: Marketing Insider Group
Video Marketing is on the rise and making waves for marketers. Businesses are using live video marketing primarily on social media and across their branded platforms to directly reach consumers.
 
Source: TSNN Blog
A look at the benchmarking results predicting the best marketing trends for 2018. These findings will provide highlights for how investors plan on making moves, what technology will be playing a key role, and what strategies attendees respond to best.
 
Source: FrontLine Exhibits
Tips to success when planning on your event budget. There are many steps to creating the most cost-effective budget, but there are several steps you should prioritize in your plan.
 
Source: CIO
When looking to make a big jump in technology within your business, it's important to make sure you aren't just jumping on the bandwagon, and are tailoring your tools to your audience. Maintaining a focus and strategy in implementing these tools is the key to a successful transition.
 
Boston Convention Marketing Center
Experient, a Maritz Global Events Company
CadmiumCD
Reasons This Growing Event Tech Company Won Multiple Awards In 2017
Event technology company CadmiumCD celebrates an award-winning 2017. Industry, community, and employees recently aligned to give this company recognition for their business growth, industry products, and employee satisfaction.
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Source: Conference News
It's important to find ways to engage the audience, without making a presentation over-complicated or busy. Here are five tips to creating the best results for your event.
 
How We Increased Our Trade Show Attendance By 25%
Expo Logic
Scott Hersh, the Business Development Director at the Irrigation Association, was looking for ways to increase attendance at their 2016 Irrigation Association Conference. He decided to use an affiliate marketing tool from Expo Logic to grow his event and wound up with over 1,000 additional registrations.
Watch Scott explain how he achieved this growth!
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CEIR Event: Insights on Where Events Are Going
Source: CEIR Events
"Trolling," is a term of people who do a close, hands on analysis of of companies and groups. It's looking at what is the primary interest of a particular group and trying to understand why. For the events industry markets can use this tactic to find out what motivates their attendees or consumers.
 
EMC Outdoor & Events
 

 

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